Intel Touts Its Bay Trail Processor Over Apple's A7 Chip

Intel CEO Brian Krzanich touted the company's Bay Trail processor over Apple's 64-bit A7 chip during its third-quarter earnings conference call, reports CNET.

Krzanich was asked about the advantages of moving to a 14-nm process compared to Apple's 28-nm A7 chip.


Here's his response:

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I mean you just kind of used the generic word for benchmarks and there are lot of different ones that are out there. So I am not sure exactly which ones you are talking about. But if you just take a look at our products and all of our products are 64-bit. So we have had that for an extended period of time and products that we are shipping today are already 64-bit.

If you take a look at things like transistor density and you compare, pardon the pun, apples-to-apples and you compare, say, the A7 to our Bay Trail, which is a high density 22 nanometer technology, then our transistor density is higher or more dense than the A7 is. It's a good product...but we do see the Moore's Law advantage from 28 to 22 nanometer as an example, when you compare dense technologies to dense technologies.
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Earlier this month, Qualcomm SVP and Chief Marketing Officer Anand Chandrasekher also commented on Apple's 64-bit A7 processor calling it just a 'marketing gimmick'. That comment was retracted by the company a few days later.


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