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Apple Updates iPad Ads to Remove Flash Content

Apple Updates iPad Ads to Remove Flash Content

Posted January 30, 2010 at 1:16pm by
Apple has updated its promotional ads for the iPad to remove video and images demonstrating Flash capabilities.

According to 9to5Mac, Apple's advertising agency, Media Arts Lab, was urgently requested to change the video.


We've just got word from our source at Chiat/Day Media Arts Lab that they make fake optimized web pages for all of Apple's commercials -- which load faster. In this case they made optimized images to take the place of Flash and are redoing them as we speak. So probably no Flash.

The new video and images are already posted to the US site. You can see the difference below.

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Apple Updates iPad Ads to Remove Flash Content Apple Updates iPad Ads to Remove Flash Content

Apple Updates iPad Ads to Remove Flash Content Apple Updates iPad Ads to Remove Flash Content
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Comments (5)
Comments are closed for this article.
JT Sullivan
JT Sullivan - January 30, 2010 at 11:29pm
Good one, right down to every word!
fenrry
fenrry - January 30, 2010 at 9:43pm
Hurray, 1 victory for truthiness 1 lose to Apple, now if they can change the name and live Fujitsu and MadTV to it's own, that will be awesome and then to make things completely rt they could tell everyone about the silliness of calling this "the experience" when is just another E-Reader with color screen.... ...I know, that will be the day...
Shadowlag
Shadowlag - January 30, 2010 at 9:31pm
Maybe it does have flash. The simulator doesn't have the safari app in it. They could be hiding somthing
Tony
Tony - January 30, 2010 at 6:11pm
Bottom line, again Apple screwed up. They didn't proof these ads before release. The ad company made a mistake, but the bigger mistake was that Apple did not have them fix it with a page without Flash in the first place. Very sloppy on Apple's part. Steve Jobs should take control and personally make sure things are done correctly, unlike what was done with the ad approval process.
Edgar
Edgar - January 30, 2010 at 7:36pm
I'm keeping up with Apple, not the iPad. Thanks. 100% with you, though. Very rookie mistake on their part.
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