April 27, 2024

Apple Adjusts Supply Ratio for Higher Than Expected iPhone 6 Plus Demand?

Posted October 7, 2014 at 2:18pm by iClarified · 9462 views
Apple has made adjustments to its supply ratio to account for higher than expected demand for the iPhone 6 Plus, reports DigiTimes. However, it will likely be a while before the retail channel sees the effects of those changes.

The sources pointed out that the iPhone 6's shipments in the second half are expected to be 3-4 million units lower than the original expectation, as the supply chain gradually shifts some of its iPhone 6 capacity for production of the iPhone 6 Plus. But most component suppliers' current inventories are not sufficient for extra iPhone 6 Plus orders, and device manufacturers also do not have sufficient production lines for related assembly. Therefore, the retail channel may need to wait a while before seeing a signifciant increase in iPhone 6 Plus supply, the sources noted.

This follows a previous report from the site which said it appears as though 60% of buyers are choosing the larger iPhone 6 Plus.

We'll let you know if we ever get an official breakdown from Apple. Please follow iClarified on Twitter, Facebook, or RSS for updates.

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