May 2, 2024

Google Plans to Match Apple's 85/15 Revenue Split Without the Year Long Wait

Posted June 9, 2016 at 1:53pm by iClarified · 7887 views
Google has plans to match Apple's just announced 85/15 revenue split without making developers wait a year for the new split to take effect, reports Re/code. Yesterday, Apple announced that it would move from a 70/30 revenue split to 85/15 after the first year of a subscription.

Now Google plans to up the ante at its app store: It will also move from a 70/30 split to 85/15 for subscriptions — but instead of requiring developers to hook a subscriber for 12 months before offering the better split, it will make it available right away. Sources said Google has already been testing the new split with some entertainment companies

It's unclear when Google's new pricing model will go into effect. Please follow iClarified on Twitter, Facebook, or RSS for updates.

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