iPad Air Dominates Black Friday Weekend, New Devices Increase By 51% [Chart]

iPad Air Dominates Black Friday Weekend, New Devices Increase By 51% [Chart]

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A Localytics report reveals that the iPad Air dominated Black Friday weekend with 51% more new iPad Air devices seen than the previous week. The company examined the weekly growth during Black Friday weekend to the previous weekend.

According to Localytics’ data, a whopping 51% more new iPad Air devices were seen than the previous week. This is due to a combination of factors, including Apple’s promotion of giving gift cards with purchases of the iPad Air and iPad Mini (but not iPad Mini 2nd gen) devices. This, combined with a smaller base of iPad Air devices and the novelty of the iPad Air (released on November 1st) resulted in the iPad Air dominating on Black Friday weekend. Apple’s older iPad Mini model finished second, and the iPhone 5c took third. As previously reported by Localytics, the iPhone 5c is gaining on its more sophisticated cousin, the 5s, during the past couple months.

The Kindle Fire HD 7-inch and the Samsung Galaxy S4 saw the greatest growth for Android devices.

Check out the chart below for more details...

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iPad Air Dominates Black Friday Weekend, New Devices Increase By 51% [Chart]

Fukjohn Rah - December 4, 2013 at 6:44pm
That moment when iphone 5s loses to android just by a little sale but iphone 5c beats them by a little!
Jinx - December 4, 2013 at 5:57pm
This is fucking stupid. Its like saying "we found out people drink more often on weekends". Ummm you dont say?
Flinch - December 4, 2013 at 6:42pm
You're so fcking retarded! You're comparing news to everyday shit, how pathetic, your quote's like "miners found more gold than competitors by 10%". It's just news, comment about it or not!
Jinx - December 5, 2013 at 2:18am
This is why I fking hate to comment on this site. Too many fktards going around thinking they know what the fk they are talking about. You douchebag should read the fking article again. Those percentages are the sales growth on Black Friday compare to their last week sales. NOT THE ACTUAL FKING SALES. According to your comments, iPhone 5c outsells 5s. HOLYSH1T THINK BEFORE BLABBING!!
Fukjohn Rah - December 5, 2013 at 3:40am
You're the pathetic dickshit ranting over news, what is so obvious about your rant, it's here for a reason talking about overall bf sales. What's obvious here is you are trying to be a know it all using something else and compare it to this like it's obvious, how fcked up is it to create a logic like that?
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