AT&T to Drop Price of iPhone Service Plan by $10?

POST

MAIL

Posted May 7, 2009 at 2:53pm by iClarified

AT&T may drop the price of the entry iPhone service plan by $10 when the new iPhone debuts next month, according to TheStreet.com

There is a "strong possibility" that AT&T will drop the entry-level price to $59 from $69, says Cote Collaborative analyst Michael Cote, an industry pricing strategist. The announcement, he said, will probably accompany the launch of the new iPhone on June 8, during Apple's World Wide Developers Conference.

The price cut would underscore the pressure AT&T and Apple are under to boost iPhone sales. AT&T needs a way to reach beyond its core iPhone customers to people who might find it too expensive. Meanwhile, Apple may be looking to push iPhone sales beyond AT&T and toward other players like Verizon

AT&T to Drop Price of iPhone Service Plan by $10?

Follow iClarified

Add Comment

Would you like to be notified when someone replies or adds a new comment?

Yes (All Threads)

Yes (This Thread Only)

Notifications

Would you like to be notified when we post a new Apple news article or tutorial?

Yes

Comments (2)

You must login or register to add a comment...

Add Comment

jonesbarnaby - May 9, 2009 at 2:47am

The price of the phone itself is going to be too high. I dont know if dropping $10 on the lowest monthly plan will do. They need to be a little more creative than that. Blackberry phones rock and their plans arent too bad especially when you can shop around with all the providers and make your final decision.

Reply · Like

Mes - May 7, 2009 at 4:41pm

Good start but it will take a lot more to win over me. No problem if I had an nice expense account. Adding data and sms plans (who what an iPhone without 'em :)) and this is still terribly expensive for a personal budget.

Reply · Like

Recent. Read the latest Apple News.

RECENT

Apple Sets New 2026 Target for Delayed Siri Features

Craig Federighi Explains Why True Multitasking Took So Long to Reach the iPad

Tim Cook and Lewis Hamilton on Apple's Biggest Film Yet: 'F1'

Apple Debuts Trailer for Third Season of 'Foundation' [Video]

Apple Unveils New Parental Controls Coming in iOS 26 and macOS Tahoe 26

More News

Tutorials. Help is here.

TUTORIALS