Clinks Redefines Wine Journals

Clinks has announced the immediate availability of Clinks 2.0, a tasting journal for wine enthusiasts that's been crafted for utility, speed, and delight. With Clinks, the user can keep track of the wines they taste, share their recommendations with their friends, and discover what they and their friends really enjoy. The new release offers groundbreaking sharing capabilities via Facebook Connect, and a unique graphical analysis of their and their friends' tasting palates.

"The concept of a wine journal seems simple," said Deeje Cooley, co-founder and lead developer for Clinks, "but getting the details right is important. What's the most important detail? Wine is social! When designing Clinks, we wanted to make it fast and easy to enter and retrieve tasting notes, and simple and fun to share tasting notes with friends. By tasting, sharing, and discovering, Clinks has helped us grow as wine enthusiasts, and we hope it helps you."

Clinks starts with a tasting note form where all fields are in one context. A 'Next' button glides the user through the fields to fill in, and customized data pickers for each field help reduce text entry. The rating process has been vastly simplified using a thumbs up metaphor, which the user can adjust in the 100-pt scale. In the Journal view, the user can see what they've tasted recently or what they like most, based on their own ratings. The user can also easily filter their journal based on name, varietal, appellation, flavor, pairing, and more. And of course, the user can attach photos of labels to their tasting notes, then tilt their device sideways to flick thru the labels. This visual aid helps the user find their favorite wines at the store much more easily.


What sets Clinks apart from all the other wine apps for iPhone is its social sharing and palate analyzing features. After the user enters some tasting notes, Clinks provides a visual summary of their favorite types and flavors, helping the user to better understand their palate. When the user connects Clinks to their Facebook account, all their tasting notes are automatically synchronized to the Clinks server, and all their Facebook friends' Clinks journals are synchronized to their device, completely in the background and without interrupting the user at all. Now the user can browse and filter their friends' journals and analyze their palates to see what tastes they like and share with themselves. With Clinks, the user will know exactly what to bring to the next dinner party!

Pricing and Availability:
* Clinks Lite is available for free, and patrons can purchase Clinks for $4.99 (USD), at the iPhone App Store.


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