Apple Posts 'Pride' Video Highlighting its Commitment to Equality and Diversity

POST

MAIL

Posted July 8, 2014 at 3:00am by iClarified Staff

Apple has posted a new 'Pride' video on its official YouTube channel highlighting thousands of Apple employees (including CEO Tim Cook) that participated in the Pride Parade in San Francisco.

On June 29, thousands of Apple employees and their families marched in the San Francisco Pride Parade. They came from around the world — from cities as far as Munich, Paris, and Hong Kong — to celebrate Apple's unwavering commitment to equality and diversity. Because we believe that inclusion inspires innovation.

The video shows employees preparing for the parade with Coldplay's 'Sky Full of Stars' playing in the background. Employees marched through the parade and handed out iTunes gift cards worth one free song.

Apple ends with video with the tagline 'Inclusion inspires innovation'

Follow iClarified

Add Comment

Would you like to be notified when someone replies or adds a new comment?

Yes (All Threads)

Yes (This Thread Only)

Notifications

Would you like to be notified when we post a new Apple news article or tutorial?

Yes

Comments (7)

Comments are closed for this article.

Queen Barack Hussein Obama - July 9, 2014 at 4:34am

Welcome to GayMerica! GayClaridied! Gay everyone! Hahaha

Don - July 8, 2014 at 1:19pm

Why do i have a feeling Tim Cook is gay....

JuergenWest - July 10, 2014 at 2:27am

Tim Cook is gay, or at least according to cnbc he is.

puwadon - July 8, 2014 at 1:11pm

Unfortunarely that is not iTunes Gift Card for free music one song .

6italia0 - July 8, 2014 at 7:51am

Do I get a incredibly over budgeted parade for having straight pride? Or is that too insensitive and ignorant?

shar - July 8, 2014 at 9:54am

Such parades organized by a corporation is not usually because they fully support the cause, it is a calculated action to increase self-value in public opinion. in a way, it's actually insulting, because it is used as tool.

gamerscul9870 - July 8, 2014 at 3:06am

What did the crowd get for cards?

Recent. Read the latest Apple News.

RECENT

Apple Shares First Look at 'Matchbox The Movie' Starring John Cena, Sets Premiere Date

Apple Introduces 'Agentic Coding' in Xcode 26.3 With Support for OpenAI and Anthropic

TSMC Enters 'Combat Readiness Mode' as 2nm Capacity Fills Up, Apple Secures Early Access [Report]

Samsung to Begin Mass Production of Display Panels for First OLED MacBook Pro in May [Report]

Apple Stops Signing iOS 26.2, Downgrades and Restores No Longer Possible

More News

Tutorials. Help is here.

TUTORIALS