Apple Strips Monster of Its License to Make Apple Approved Accessories

Apple Strips Monster of Its License to Make Apple Approved Accessories

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Apple has stripped Monster of its license to make certified Apple accessories following a lawsuit the company filed against Beats Electronics in January, reports the WSJ. Monster has been making Apple accessories since 2005 under the MFi (Made for iPhone/iPod/iPad) program and some of its products have been sold in Apple Stores.

Monster’s general counsel David Tognotti said Noreen Krall, Apple’s chief litigation counsel, told him that their agreement was being terminated, effective May 5, because the relationship between the two companies is no longer “mutually beneficial” in the wake of Monster’s lawsuit. According to Mr. Tognotti, Ms. Krall said the suit would “destroy the working relationship” between Apple and Monster.

Monster is allowed to sell its accessories as MFi approved through September but had to stop making new ones.

Tognotti told Apple that the move would significantly disrupt the company's business and noted that Monster and Apple had worked well together for many years with Monster paying over $12 million in licensing fees since 2008. About 900 of Monster's 4000 products are made through the MFi program.

“It shows a side of Apple that consumers don’t see very often,” Mr. Tognotti said. “Apple can be a bully.”

Monster's lawsuit accuses Beats and its co-founders of tricking them out of potential proceeds from the company's sale to Apple. It also alleges that Dr. Dre and Jimmy Iovine both stole the technology behind Monster headphones when the two companies worked together.

Tognotti feels that Apple's move is excessive considering they didn't directly sue Apple; rather, Apple "inherited this dispute" when it acquired Beats.

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Apple Strips Monster of Its License to Make Apple Approved Accessories

krux - June 22, 2015 at 7:46am
This is karma for selling Monster audio cables to the kids thinking we'd get better sound. That was in the 90's.. I fell for it.
Sambadaddy - June 17, 2015 at 4:44am
I am a longtime obnoxious MacChauvinist, but the association with beats has me watching obliquely. If you use beats headphones, I know that you like shiny stuff more than you care about audio integrity. Beats is an ugly baby. I can't lie.
Techno1 - June 17, 2015 at 4:41am
Apple should just destroy Monster for the way they have handled business. They sued everyone for using the word "Monster" and feels obligated to the name in itself. No one supports a bully and Monster is a big time bully! Apple is just the company that you can't bully. Good for you Apple, the truth comes out!!
Nat - June 17, 2015 at 4:46am
Talk about getting those after Apple backfired on themselves everytime, it's like they can't kill what Apple does and I mean anything!
SimonSays - June 17, 2015 at 2:52am
Can't say I wouldn't have done the same if I was in apples shoes.
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