Microsoft Mocks iPhone Camera Users With Funny New Lumia 1020 Ad [Video]

POST

MAIL

Posted August 22, 2013 at 6:30pm by Shalom Levytam

Microsoft has posted a new ad for the Lumia 1020 smartphone mocking iPhone camera users.

A kids's play is one of those times when you want to get the perfect shot. But most phones aren't capable of capturing quality photos at a distance. Even if it's just a few rows back. With the Windows Phone Nokia Lumia 1020 you get 41 megapixels so every seat is the best seat in the house.

The ad is done in a similar style to the hilarious "Don't Fight" commercial which pitted Samsung and Apple fans against each other.

Take a look below!

Get the iClarified Daily Newsletter

Apple news, rumors, tutorials, price drop alerts, in your inbox every evening, free.

Unsubscribe at any time.

Add Comment

Would you like to be notified when someone replies or adds a new comment?

Yes (All Threads)

Yes (This Thread Only)

Notifications

Would you like to be notified when we post a new Apple news article or tutorial?

Yes

Comments (29)

Comments are closed for this article.

gamerscul9870 - July 4, 2014 at 1:22pm

But how much memory will you save after so many photos. This is the main problem with Microsoft. Bigger numbers don't mean everything can be better. Even bits on consoles had this idea, like the Atari Jaguar. My point is they just can't figure out how to make their camera better.

gamerscul9870 - October 13, 2013 at 7:56pm

More like "don't fight. Compare data after taking pictures."

Nope - August 25, 2013 at 2:14pm

Seriously, when will people learn phones are not cameras. Want good quality? Get a camera.

Fabio - August 25, 2013 at 1:53pm

If the New Lumia Is much better why only a couple have it in this Ad?

Tim - August 23, 2013 at 4:33pm

I have to admit. It's funny! iPhone cameras have always sucked, but against that thing the iPhone camera really blows.. I'm still buying new iPhone anyways. I don't need a great camera. My "4" works fine.

So what?!?! - August 23, 2013 at 4:25pm

The OS suck doesn't matter how good a camera is. I use a Nokia Lumia 800 and I regret buying it. Wait ing for the new iPhone to come out :)

tomlo - August 23, 2013 at 6:20am

peeping tom at its best, hide in the bushes and takes close up pictures haha but its cools too when you want to take pictures of cops trying to harass you from miles away too

Satan's Barber - August 23, 2013 at 1:02am

What in the world is today's generation of kids going to do with a 41 megapixel cellphone. Can anyone give me a logical explanation? What, to put it on Facebook? Instagram? Text? This generation don't even print photos anymore!! 90% of people don't need more than 5mpx. Anything above 5x7 and you need more pixels but it's your optical lens that makes the quality. You can have a 100 mpx camera but if you have a shitty lens, your image anoint going any where!

Dan Gumshoe - August 23, 2013 at 12:57am

At least the iPhone has a screen good enough to display the photos that it takes correctly. HA!

Guest - August 22, 2013 at 9:45pm

41 Megapixel...Woww.. Now what I'm I going to do with all the resolutions that I am not going to use except take up storage on my phone? How do I send such a high resolution to someone when one is more than 25 mb thru my cellular plan? after 10 photo I need to bump up my 4 gig plan to 10 Gig..the dilemma of wanting a Yellow plastic phone...What a cruel world!!! lol

Ariel - August 23, 2013 at 5:17am

The Camera takes two fotos at once. One 40 mpx and one 5 mpx. U can use whichever u like.

Hibrid - August 22, 2013 at 9:22pm

If I want a camera I buy one with lens, all those competition phones, if they do not talk shit about iPhone, they are not able to sell their phones. Apple is the only one that talk about iPhone, and do not even mention or make you think about other phones. They just tell you what is good on iPhone they do not need to talk bad about other phones.

pkmaximum - August 22, 2013 at 10:05pm

I mainly agree with you, however, Apple is guilty of this business advertising model as well. There are many MAC vs PC ads from back in the day that poked fun at PC users and Windows.

immovableobject - August 23, 2013 at 5:17am

Actually, Apple made fun of the PC, not PC users -- a subtle but significant difference.

pkmaximum - August 26, 2013 at 5:50am

Uhhhh that's exactly what I just said.....

BA - August 22, 2013 at 9:18pm

If I want to zoom I got a camera. But it's a funny commercial. Just it's time to switch to iPhone. Nokia and windows phone users. hahahahhaah

Keith - August 22, 2013 at 8:49pm

Damn, you all are so serious. I thought that commercial was hilarious. And I use an Iphone!

pedro2nr - August 23, 2013 at 1:18am

I chuckled. It was funny.

Za - August 22, 2013 at 8:05pm

Funny how Microsoft does their marketing. They spend all that money knocking down the competition, and I don't know a single person who owns a Windows phone or tablet. I spent 45 minutes in the Microsoft store, and found nothing appealing about any product. Windows 8 is horrible.

Yp - August 22, 2013 at 7:34pm

Nobody still can't beat apple and y do u even need a 41 MP on ur phone that is like crap and stupid. Apple is always quality u get using ur phone everyday and galaxy s4 still plastic and stainless still. In hardware apple is the best........

R. Mutt, Jr - August 22, 2013 at 7:33pm

Where can I buy this Nokia in the UK? Oh that's right, I can't. Global fail. When will other companies have international supply chains to rival that fruit company? Maybe, never.

Yp - August 22, 2013 at 7:32pm

Omg y r Microsoft is comparing with iPhone. Compare with galaxy s4 (Camera) it would suck too. I admit that lumia has the best camera right now but that is unfair comparing with the iPhone everytime. Apple is completely different. If lumia really want to compare with the sony.

ShadowOne - August 22, 2013 at 7:13pm

Stop mocking and be more creative with your own products. And tell Nokia to stop focusing on the camera. It's not the main reason why most of us want a smartphone.

Johnny Cage - August 22, 2013 at 6:58pm

Lol. Good one, Cam... The only good thing about that Nokia is that insane camera. I'll be happy with 12mplxs from the iPhone 5s though.

nas.sir - August 22, 2013 at 6:46pm

im not stupid to buy a phone Made by Nokia and Microsoft

More Comments

Recent. Read the latest Apple News.

RECENT

Apple Warns Mac mini, Mac Studio, and MacBook Neo Shortages Could Last for Months

Apple's Next CEO John Ternus Calls Roadmap 'Incredible' on Earnings Call

Apple Reports Q2 FY26 Earnings: $111.2 Billion in Revenue, $29.6 Billion in Net Income [Chart]

Porsche Brings Back Iconic Apple Rainbow Livery for Laguna Seca Race

Satellite Connectivity to Reach 46% of Smartphones by 2030, Apple Leads Early Adoption