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Apple has posted a new ad which features a farmer locating his lost iPhone in a haystack using his Apple Watch.

Apple has seeded the second beta of visionOS 2.2 to developers for testing.

Former President Donald Trump disclosed that Apple CEO Tim Cook recently contacted him about a $15 billion fine imposed on the company by the EU.

Apple has released iPadOS 17.7 for its M4 iPad Pro models after pulling the iPadOS 18 update.

All Apple Watch models are being discounted for Cyber Monday!

Apple's popular AirPods 3 wireless earbuds are on sale for just $94 today, their lowest price ever!

Apple has released watchOS 7.1 for the Apple Watch.

Apple has ramped up testing of four new Mac models ahead of the company's transition to its new M4 chip.

Apple has released a new build of the fourth beta of iOS 18 and iPadOS 18 to developers for testing.

Apple's head of App Store is leaving the company as it reorganizes the division to handle changes forced by regulatory bodies.

Plex has announced that it's expanding the preview of its redesigned app experience to Apple TV.

Apple will give students who subscribe to Apple Music access to the new Apple TV+ streaming service for free!

Apple has announced its Extended Holiday Return Policy for 2024.

Apple is reportedly working on at least four new Vision devices that will arrive over the next few years.

Apple has shared an official trailer for 'The Secret Lives of Animals,' its new nature docuseries narrated by Hugh Bonneville.

Apple has released the seventh beta of iOS 18 and iPadOS 18 to developers for testing.

Jumsoft has released Money 2.5 for Mac OS X Leopard. Money is an easy to use accounting application.

Apple has seeded the second beta of watchOS 11 for Apple Watch to developers for testing.

Apple has seeded the second beta of tvOS 18 to developers for testing.

Apple may unveil only modest AI updates at WWDC 2025, including third-party access to its Foundation Models.

Today the iconfactory released Twitterrific, a fun application that lets you both read and publish posts or tweets to the Twitter community.

Apple's new AirPods 4 with Active Noise Cancellation (ANC) are on sale for $164.99 today.

A malicious Trojan Horse is claiming to install a video codec necessary to view free pornographic videos on Macs

Apple has updated its Sports app with the ability to follow your favorite NFL and college football teams.

Call and text message on your Bluetooth mobile phone... from your Mac.

Apple is still working on a new HomePod, Apple TV, MacBook Pro, iMac, Apple Watch, and budget iPads for release as early as this year.

Apple is preparing to hold another special event 'in the coming weeks' to launch new M4 Macs.

Apple has shared a new 'Made on iPad' ad entitled, 'Goalie Masks.'

Apple has officially released watchOS 6.2.5 to Apple Watch owners.

Apple today introduced a new Apple TV 4K featuring support for 4K and High Dynamic Range (HDR) video.

Apple has shared a new ad highlighting 'Apple Originals' available on Apple TV+.

Apple TV+ will soon be available via Prime Video in the United States as an add-on subscription.

Apple has stopped signing iOS 18.0, preventing users from being able to downgrade or restore to that firmware version.

Apple has seeded the first beta of visionOS 2.2 to developers for testing.

Apple Original Films debuted a new teaser for its upcoming 'F1' film starring Brad Pitt during the Super Bowl LIX Pregame Show.

Apple has agreed to allow third party mobile wallet and payment service providers to access NFC capabilities on the iPhone amid an EU antitrust investigation into the company.

Nominations for the 76th Emmy Awards were announced today and Apple has received a record 72 nominations across 16 Apple Originals.

Apple has announced the upcoming dates and eligible products for upcoming state tax holidays in the USA.

Apple is purportedly moving forward with the development of a costly tabletop device for the home that will combine an iPad-like display with a robot arm.

Biogen and Apple have announced a new study that will investigate the role Apple Watch and iPhone could play in monitoring cognitive performance and screening for declines in cognitive health, including mild cognitive impairment (MCI).

Apple has released the fourth beta of macOS Sonoma 14.6 to developers for testing.

The Apple Store is down ahead of the company's big iPhone 16 unveiling later today.

Apple has announced that the Apple Events app for tvOS is now part of the Apple TV app.

Apple has released updated build of iOS 18 beta 3, iPadOS beta 3, and macOS Sequoia 15 beta 3.

Apple is reportedly in talks with Google to license its Gemini AI technology.

Apple has released the sixth beta of iOS 18 and iPadOS 18 to developers for testing.

CONAN introduces Apple Pocketwatch, Apple's budget-friendly alternative to the Apple Watch.

Mercedes-Benz announced the release of a new app for Apple Watch today that features the ability to find your vehicle on the map, access vehicle information at a glance, lock/unlock doors, and more.