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Apple has shared a first look at the third and final season of its science fiction drama series 'SEE', starring Jason Mamoa.

The new Kim Kardashian collection of Beats Fit Pro wireless earbuds are completely sold out at Apple.com just one day after launching.

Apple has posted an official trailer for 'The Greatest Beer Run Ever', starring Zac Efron.

Kevin Rose has posted a detailed letter from an Tokyo Apple Store manager which details how Apple responded to the current crisis in Japan.

Apple has posted an official trailer for its upcoming Sidney Poitier documentary.

Apple has released macOS Ventura 13 beta 5 to developers for testing.

Apple has shared a first look at 'Lessons in Chemistry', a new drama series starring and executive produced by Academy Award winner Brie Larson.

The Apple TV 4K with the new Siri Remote is back on sale for $119.99 today!

Apple has officially unveiled iOS 16 for iPhone with huge improvements to Lock Screen, Messages, Photos, and more.

Apple has announced a season three renewal for 'Physical', its dramedy starring and executive produced by Rose Byrne and hailing from creator, writer and executive producer Annie Weisman.

Apple is planning a major update to the Apple Store dubbed Apple Store 2.0

Apple has partnered with Kim Kardashian to debut new 'Kim K Special Edition' Beats Fit Pro wireless earbuds in three new colors.

Apple has seeded the second public beta of watchOS 9 to testers.

A four pack of Apple AirTag trackers are on sale today for $84.99!

Apple has hired a top car-development manager from Lamborghini as it intensifies efforts to build a self-driving electric vehicle.

Apple has announced earnings for its fiscal 2022 third quarter ended June 25, 2022.

Apple is planning to release a 'rugged' version of the Apple Watch that has a larger display.

Apple and Major League Baseball (MLB) have announced the September 2022 schedule for 'Friday Night Baseball' on Apple TV+.

Apple has purchased the seven-building Rancho Vista Corporate Center in Rancho Bernardo for $445 million, establishing a major campus in San Diego.

Microsoft has officially announced the roll out of an updated Microsoft Teams app with native support for Apple Silicon.

Apple has announced "Missed Fortune," a new original podcast that will debut Monday, August 15.

Apple has announced a redesigned MacBook Air and new 13-inch MacBook Pro featuring its next generation M2 chip.

Apple's popular new 14-inch MacBook Pro with 1TB of storage is on sale for $300 off today.

The Apple TV 4K with the new Siri Remote is on sale for $129.99 today.

Apple has updated its Compressor application to fix an issue that could cause video frames to be out of order during transcoding.

The second generation Apple Pencil is on sale for $99 today.

Apple is purportedly planning to delay its release of iPadOS 16 until October.

Apple's 10.2-inch iPad 9 with 256GB of storage is on sale for $399 today.

Apple has announced the expanded use of recycled content across its products including certified recycled gold and more than double the use of recycled tungsten, rare earth elements, and cobalt.

Samsung has debuted new Galaxy Buds2 Pro wireless earbuds to rival Apple's AirPods Pro.

Apple has seeded watchOS 9 beta 4 to developers for testing.

Apple is opening a new development site in Jerusalem, Israel that will work on future processors for the Mac.

The Apple Watch Series 7 is on sale today for just $279.99!

Apple has released Studio Display Firmware Update 15.5 to resolve an audio issue experienced by some users.

Apple has seeded tvOS 16 beta 4 to developers for testing.

Apple has released iOS 16 beta 4 and iPadOS 16 beta 4 to developers for testing.

Apple has released another minor update to the Apple TV which fixes numerous issues

Apple has filed two trademarks to register the apple logos once used by Beatles as their own.

Apple has ended its consulting agreement with former chief of design Sir Jony Ive.

Apple's MagSafe Battery Pack is on sale for $79.99 today, its lowest price of the year.

Apple has released macOS Ventura 13 beta 4 to developers for testing.

Apple has stopped signing iOS 15.5, preventing users from being able to downgrade or restore to that firmware version.

Apple has announced a new 'Lockdown Mode' for iPhone, iPad, and Mac that provides extreme, optional protection for users who face grave, targeted threats to their digital security.

VMware has announced the release of Fusion 22H2 Tech Preview, giving users the opportunity to test the upcoming release of Fusion with support for running Windows 11 and Linux on Apple Silicon.

Apple has shared the official trailer for 'Lucy's School', a new Peanuts special celebrating educators.

Apple has shared a new video detailing 'How to Shoot & Edit Dramatic Summer Light on iPhone'.

Sky has launched a new Sky Go app for tvOS, allowing customers to stream their favorite channels on the Apple TV.

Apple has officially released iOS 15.6 and iPadOS 15.6 to all users.