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Apple has released a short behind-the-scenes video showing the practical effects and props used to film the MacBook Neo introduction ad.

Apple CEO Tim Cook says Mac mini, Mac Studio, and MacBook Neo supply constraints will continue, with some models taking months to reach balance due to strong demand.

Perplexity is expanding its Computer platform with workflows, Teams and Excel integration, and new data connectors, while highlighting 24/7 use on Mac mini.

Apple is no longer listing the 256GB Mac mini on its store, removing the $599 option and leaving $799 as the new starting price.

Apple shares a behind-the-scenes video exploring how Titan X was created for 'Monarch: Legacy of Monsters,' from concept art to final visual effects.

Mac mini and Mac Studio inventory is drying up as demand for running local AI agents rises and memory shortages delay custom configurations.

Go behind the scenes of Apple TV's 'Pluribus' with Vince Gilligan and Rhea Seehorn to see how they built a massive 747 set and filmed the hive mind.

Go behind the scenes of F1 The Movie on Apple TV. Watch how the crew filmed Brad Pitt during a live Grand Prix at Silverstone with military precision.

Perplexity has launched Personal Computer, a native Mac expansion that brings AI agents to your desktop to automate tasks across local files, apps, and the web.

New Mac Studio models could be delayed by memory shortages, with Apple's first touchscreen MacBook Pro also facing a later release window due to supply constraints.

Apple's decision to discontinue the Mac Pro was set in motion in 2022, but the company waited for domestic Mac mini production to avoid political fallout.

Apple has officially discontinued the Mac Pro and confirmed it has no plans for future models. The Mac Studio now serves as Apple's flagship pro desktop.

OpenAI updates Codex for Mac with background computer control, multi-agent workflows, memory, and over 90 new plugins for developers.

Apple today announced the new Mac Studio, featuring M4 Max and M3 Ultra chips.

TikTok has just launched a new app for photo posts called 'TikTok Notes'.

Apple has set an August 5, 2026 premiere date for Ted Lasso season 4 and released the first teaser, with weekly episodes running through October 7.

Apple has shared a 'Behind the Mac' look at editing the second season of its popular 'Severance' series for Apple TV+.

Google has launched its native Gemini app for macOS 15+, featuring an Option+Space shortcut, local file support, and window-sharing for instant context.

Apple has released the full trailer for Star City, a new space-race drama set in the world of For All Mankind, premiering May 29.

Here are direct links to download Apple's macOS Tahoe installer for your Mac.

Apple has shared a behind the scenes look at the The Making of 'Someday,' a film by Spike Jonze.

Apple has posted a new ad entitled, 'Behind the Music. Behind the Mac'.

Apple today introduced the new Mac Studio and Mac Pro, the two most powerful Macs ever made.

Despite its efforts with Apple Intelligence, internal studies show Apple's artificial intelligence is more than two years behind rivals.

Claude can now control your Mac, using your mouse and keyboard to automate apps, debug software, and complete tasks with AI.

Apple has officially unveiled a new M4 Mac mini that is 'more mighty' and 'more mini'.

Apple has posted two new 'Behind the Mac' ads.

Get the best Black Friday 2025 deals on Mac mini, iMac, Mac Studio, and Studio Display. See today's lowest prices and track drops with our Mac Price Tracker.

Apple released the macOS Tahoe 26.5 Release Candidate to developers today, bringing eight new emoji characters to the Mac alongside system bug fixes.

Google is testing a Gemini app for Mac with Desktop Intelligence, letting it access screen context and integrate with apps for more personalized responses.

Here are direct links to download Apple's macOS Sonoma installer for your Mac.

Here are direct links to download Apple's macOS Sequoia installer for your Mac.

Apple has posted a teaser for a new Behind the Mac short film featuring 'Skywalker Sound'.

Satellite connectivity is projected to reach 46% of global smartphone shipments by 2030, with Apple leading early adoption through its Globalstar partnership.

Apple has shared the official list of every new feature available with macOS Tahoe 26.

Apple has posted a new 'Behind the Mac' series of ads featuring individuals who use their Macs to create.

OpenAI has released the Codex app for macOS, a new desktop tool that lets developers run multiple AI coding agents in parallel with built-in git isolation.

Google is investing up to $40 billion in Anthropic, boosting infrastructure for the fast-growing AI startup behind Claude Code.

Apple has reportedly scaled back Vision Pro development after the M5 refresh failed to revive demand, with no plans for a new model.

Google Chrome is rolling out vertical tabs and a full-page reading mode, making it easier to stay organized and read without distractions.

Apple has posted a new Behind the Mac ad entitled, 'Made in Canada'.

Apple has shared a behind the scenes look at the making of its new Vision Pro headset.

Apple has released a new video demonstrating how the iPhone and Apple Watch work together to deliver important health metrics.

Early reviews of the new M4 Mac mini have arrived ahead of its official release on November 8, 2024.

Apple has shared a behind the scenes look at the making of its 2023 holiday film, 'Fuzzy Feelings'.

Apple has shared a behind the scenes look at how it filmed the 'Scary Fast' special event with iPhone 15 Pro Max.

Apple has shared a behind the scenes look at its 'Hannah Waddingham: Home for Christmas' holiday special.

A new report says Apple has largely 'written off' the Mac Pro. The M4 Ultra was nixed, and the M5 Ultra is now planned for a new Mac Studio, not the Mac Pro.