Google Pays Apple $1 Billion Per Year to be the Default Search Engine on Safari
Posted March 10, 2012 at 6:24am · 1 comment · Add Comment
Gkpm - March 10, 2012 at 12:11pm
As far as ridiculous stories about Apple go, this one takes the prize: "For modelling purposes, we assume that Apple represented ~66% of this TAC (though we acknowledge that this could be high)" So their assuming that Apple accounts for 66% of all the commissions Google pays out to get traffic to their site? (that's what TAC means). Think about it: all those sites out there like AOL using Google (because Google pays them), browsers like Firefox and Opera that have Google as default (again because Google pays them), money paid to PC manafucturers like Dell to set Google as the default search... But then they would give Apple 66% of all that money? I'm sorry but if this analyst thinks so it's not just the estimate that is high.
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