iTunes Replay On-Demand Video Service Coming?

Apple may be set to add a new feature to iTunes that will allow users to playback purchases without downloading from anywhere, according to an AppleInsider report.

Apple is believed to be wrapping up a new feature in iTunes 8 that will allow users to stream their iTunes video purchases directly from the company's servers for playback anywhere, anytime without eating up local storage.

Dubbed iTunes Replay, the service would allow iTunes shoppers to build out their digital video collection without worrying about the space needed to store the often hefty media files. It's unclear whether Apple plans to charge for the service, which is said to support both iTunes Movie and TV show purchases.


This service could greatly benefit iPod and iPhone users who would be able to playback media without taking up the limited space of their mobile devices.

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