Both Dr. Dre and Jimmy lovine are likely to take senior positions at Apple following the acquisition of Beats, reports the WSJ. The acquisition has not yet been officially confirmed; however, a video that surfaced on Facebook appears to confirm the $3.2 billion deal.
As Apple completes a deal to buy headphone and streaming-service company Beats Electronics LLC from Mr. Iovine and his co-founder, rap star Dr. Dre, both men are likely to take senior positions with the Cupertino, Calif., tech company, according to people familiar with the matter, commuting from the Los Angeles area to Silicon Valley—or meetings elsewhere—as needed. Though the details of the men's potential Apple assignments remain unclear, the mere possibility underscores how Apple's corporate culture has loosened under the leadership of Mr. Jobs's successor, Chief Executive Tim Cook.
A source tells the WSJ that lovine will leave his post as chairman of Interscope Geffen A&M records, a division of Vivendi SA's Universal Music Group. though it isn't clear how soon he would depart. Universal owns 14% of Beats and would get about $500 million from the acquisition. They'd likely let lovine leave ahead of his contract expiration early next year.
It's believed that lovine could help Apple broker deals in the music industry and appeal to the younger demographic.
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Comments (17)
Comments are closed for this article.
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vix - May 11, 2014 at 10:15pm
dr dre has nothing to offer but stupid buzz for shitty products.
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gamerscul9870 - May 11, 2014 at 10:18pm
That's why he joined apple like the Nokia cam guy did. To learn from masters.
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Nuck Chorris - May 12, 2014 at 5:20am
Nice theory Jackwagon, but it's quite the opposite. Apple bought their company and hired them and the Nokia guy because apple needs THEM and their talents.
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Ab08 - May 10, 2014 at 4:42pm
So Al Gore and now Dr. Dre? Strike 2. Please don't do this, Apple.
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gamerscul9870 - May 10, 2014 at 4:46pm
First off what is Ai gore, second why is this bad?
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Nitro Junkie - May 11, 2014 at 1:40am
Al Gore was the Vice President of the United States under Bill Clinton, and is also on apples board of directors. What rock have you been living under?
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gamerscul9870 - May 11, 2014 at 1:56am
One that you just crawled out of a minute ago.
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Ab08 - May 11, 2014 at 11:42am
Jedidiah - I'm the original poster and the second is from an imposter.
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gamerscul9870 - May 11, 2014 at 12:02pm
It may behind of obvious beats may be improved because maybe this is why apple is buying beats. They acquired so many things what can go wrong. If apple can make the best headphones (no seriously I love my EarPods) then it's possible beats can learn from then.
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gamerscul9870 - May 12, 2014 at 5:27am
Yes he is.
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Nitro Junkie - May 10, 2014 at 1:38pm
How much you want to bet that if deal goes through and apple officially owns and starts improving the beats headphone line Samsung will start making headphones themselves. I guarantee it will happen.
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Nitro Junkie - May 10, 2014 at 1:49pm
If Samsung doesn't start from scratch, which I highly sought they will, I bet they'll either try and buy skullcandy or 50 Cents SMS Audio headphone line. I bet it's SMS.
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gamerscul9870 - May 11, 2014 at 8:46pm
I can relate. If it's not close to apple quality then it's bad.
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Nuck Chorris - May 12, 2014 at 5:46am
@NitroJunkie, Samsung already makes headphones.
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gamerscul9870 - May 12, 2014 at 5:47am
Yes but were they better or had their own design before EarPods?
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gamerscul9870 - May 10, 2014 at 10:04am
Well said in samsheep universe. What exactly does the quote prove? It's what it says about your samsheeps startegies.
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Fukran John - May 10, 2014 at 9:00am
"Apple's corporate culture has loosened under the leadership of Mr. Jobs's successor, Chief Executive Tim Cook" well said and that's truth and these can be seen iSheeps behaviors too.