The series 10-episode series is based on the M.O. Walsh novel of the same name. It tells the story of a small town that is forever changed when a mysterious machine appears in the grocery store, promising to reveal each resident’s true life potential.
O’Dowd will star as Dusty, a good-natured teacher and family man whose deeply average life has followed a safe and predictable path, until the appearance of the mystifying machine forces him to question his own happiness.
Schitt's Creek executive producer David West Read will adapt 'The Big Door Prize' for TV. He will also serve as showrunner and executive producer. Other executive producers include Young Kyu Kim and Hyun Park of CJ ENM/Studio Dragon, as well as, David Ellison, Dana Goldberg and Bill Bost of Skydance Television.