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We're live-updating the best Apple Prime Day deals. We use our new Price Tracker to verify every discount, so you only see the real bargains.

Apple has added a new toggle for 'Adaptive Power Notifications' in iOS 26 beta 7.

Apple has announced a new eleventh generation entry level iPad featuring an A16 chip and twice the starting storage.

Apple plans to release some of its new artificial intelligence features on October 28, according to a new report.

Goldman Sachs CEO David Solomon hinted at an early exit from the company's partnership with Apple for the Apple Card during an earnings call today.

Apple's new 15-inch M4 MacBook Air is on sale today for $175.14 off!

Yoni Heisler has compiled together a list of every Apple reference ever made in The Simpsons and Futurama.

FiLMiC has updated its DoubleTake app with the ability to record video from two cameras at the same time on iPad Pro.

Microsoft launches Messenger for Mac 7 and it delivers audio and video for the first time in the corporate service.

Apple has seeded the first beta of watchOS 26.1 to developers for testing.

The Apple Studio Display with tilt-adjustable stand is on sale for $350 off today!

Apple has officially released visionOS 2.4.1 for its Vision Pro headset.

Apple released a series of software updates today, including iOS 18.4.1, iPadOS 18.4.1, and macOS 15.4.1, that patch two serious security vulnerabilities.

We will be providing coverage of Apple's special event that begins September 10th at 10:00am PST / 1:00pm EST.

A selection of Anker products including the eufy Security Smart Lock, RoboVac, Video Doorbell, and more are on sale for up to 33% off today.

Apple has seeded the third beta of tvOS 26 to developers for testing.

Apple's new 13-inch iPad Air with M2 is on sale for $99.01 off today!

OpenAI and Jony Ive are facing software, privacy, and compute challenges on a secretive AI device that aims to deliver a next-gen assistant experience.

Spotify and Epic Games have issued statements on the new developer fee structure announced by Apple today.

Apple has launched a new webpage detailing, 'Why you'll love an iPad'.

Amazon has released a new Fire TV Stick 4K (2nd gen) and Fire TV Stick 4K Max (2nd gen) to rival the Apple TV.

Apple's iPhone 16 was the world's best-selling smartphone in Q3 2025. The iPhone 17 Pro Max also cracked the top 10 despite limited availability.

Apple has released tvOS 16.5 for the Apple TV with Multiview support.

Apple is continuing its efforts to expand production capabilities across India, Vietnam, Malaysia and Ireland, according to a new report.

Apple has seeded the third beta of watchOS 11.2 for Apple Watch to developers for testing.

Apple has released iOS 18.2 beta 4 and iPadOS 18.2 beta 4 to developers for testing.

Apple has updated its Events app for the Apple TV ahead of a special event on March 25th.

Apple has seeded the third beta of tvOS 18.2 to developers for testing.

Apple is planning to launch its next generation iPhone SE and iPad 11 by April, according to Mark Gurman.

Apple has updated its Apple Store app for the holidays with a 'Let It Snow' Easter egg.

Spotify has issued a statement applauding Epic Games for taking a stand against Apple.

Apple's new 15-inch M4 MacBook Air is on sale today for $149.01 off!

Apple has released Safari Technology Preview 135 which brings numerous improvements including the ability for smooth scroll animations to run at 120Hz on 120Hz displays.

Apple saw strong year-over-year growth in China during Q2 2025, topping the 618 shopping festival thanks to iPhone 16 Pro promotions and government subsidies, despite a flat overall market.

Apple has announced a new Beats Pill x Kim Kardashian special edition Bluetooth speaker.

Apple has announced a sixth season for its dark comedy spy drama 'Slow Horses,' starring Gary Oldman.

Apple has renewed 'The Morning Show' for a fifth season.

Apple has announced that Apple Books is now the official audiobook home for Reese’s Book Club.

Apple has announced a new Pride Edition Sport Band for Apple Watch.

Apple's AirPods Max 2 are now available for a new record-low of $499, with all five colors discounted.

Apple is planning to finance six small budget movies a year with stories that could win an Academy Award.

The SanDisk Ultra 400GB microSD card has dropped to its lowest price ever.

Apple CEO Tim Cook will finally detail the company's AI playbook at WWDC 2023 tomorrow.

Apple has announced that it will release its second quarter earnings for FY 2025 on May 1.

Apple has unveiled a first look at season two of its psychological thriller 'Surface,' starring and executive produced by Gugu Mbatha-Raw.

Apple has announced iPadOS 14, introducing an all-new compact design for incoming FaceTime and phone calls, Siri interactions, and Search.

LG has unveiled CLOiD, an AI-powered home robot that can cook, manage laundry, and control smart appliances. It will debut at CES 2026.

Apple has announced new features for Apple News and Apple News+ that include audio stories, a daily audio news briefing, curated local news collections beginning with five cities, and more local and regional news outlets for readers.