Apple Accelerates Efforts to Create Digital Newsstand

Apple is reportedly accelerating its efforts to persuade publishers to join their plan to create a digital newsstand that will sell newspaper and magazine subscriptions, according to the WSJ.

Apple could announce a print-subscription offering as early as the next month or two, some of the people familiar with the matter said. One of these people cautioned that Apple is still working on the technology and may prefer to announce its periodical service early next year, along with the likely introduction of a new iPad.

The subscription push appears to be a sign that newspapers and magazines will be Apple's next front in its sale of media like music, television shows, movies and books.


Publishers are frustrated with the current situation but are also concerned about Apple having too much control in their industry, not having access to user data for analysis, and giving away 30% of their revenue.

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