Pixelexip Releases GrayCard 1.0

Pixelexip has announced GrayCard for iPhone and iPod Touch. GrayCard puts a portable, adjustable gray card right in your pocket. White balance is a critical part of modern image making and taking control over it couldn't be easier. With your iPhone or iPod Touch at your side, GrayCard means you will never be without that control or creativity. Stick your iPhone or iPod Touch into your scene, and get a reference for white balance simply and easily.

GrayCard allows you to adjust your white balance to achieve different photographic effects in several easy steps:
1. Select how your scene is lit by choosing either Daylight/Flash or Tungsten (indoor lights, lamps and hotlights).
2. Easily warm or cool your photographs by selecting different white balances based on the light source being used. There are even minus green adjustments for correcting for fluorescent lighting.
3. Photograph your iPhone or iPod Touch in your scene displaying the desired white balance on the GrayCard application.
4. On your computer, use the white/gray balance eyedropper on the photo of your iPhone or iPod Touch. You have now taken control of the white balance in your photo.

Pricing and Availability:
GrayCard costs $0.99 (USD). Available now world wide.



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