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Steve Jobs has responded to a developers plea to keep his app name after Apple legal demanded he change it.

Apple has seeded watchOS 4.3 beta 4 to developers for testing.

Apple has changed the name of the 'iPad Wi-Fi + 4G' to the 'iPad Wi-Fi + Cellular'.

Apple has released iOS 11.3 beta 4 to developers for testing.

Apple has picked up its first Oscar nominations for 'Greyhound' and 'Wolfwalkers'.

Apple is pressing US television networks to lower their prices for TV show episodes sold on iTunes

The Los Angeles Times is reporting that a team from the New York Times has been working inside Apple Headquarters on a tablet app.

A new video reveals some of the features and interface for HomeKit Secure Video.

The price of the Apple Watch Series 3 has dropped to $189 on Amazon.com.

Apple is working on an Amazon Echo competitor and preparing to release a Siri SDK.

U.S. District Judge Lucy Koh in San Jose, California has determined that a lawsuit over the collection of location data by Apple can move forward.

Spotify has launched a new app for the Apple TV and updated its iOS app with Siri support in iOS 13 and a low data mode.

Twitch has a launched an official Apple TV app for its live game streaming service.

Apple has updated Final Cut Pro with a new Metal-based processing engine, support for the new Mac Pro and Pro Display XDR, and more.

Apple has reportedly asked suppliers to produce a higher than expected number of iPhone 7 units.

A four-pack of Apple AirTag trackers has dropped to another new all-time low price.

Liquidmetal inventor Atakan Peker expects Apple to use the technology 'in a breakthrough product'.

Apple is expected to unveil its tablet computer next week and as usual will need a few companies to help showcase its capabilities.

iFixit has posted a teardown of Apple's new 13-inch iPad Air with M2.

Apple has posted a new page highlighting the 'latest carrier deals' on iPhone.

Apple has responded to an article in the New York Times examining how the company sidesteps billions in taxes.

Apple has opened submissions for its WWDC 2022 in-person experience.

Apple is highlighting other developer events around San Francisco next month for those who were unable to attend WWDC.

Steve Jobs may be looking to overhaul mobile advertising in the same way Apple revolutionized music players and phones

Apple's new celebrity iPhone ads are well likely by viewers but a Samsung ad takes the top spot.

Apple has announced a straight-to-series order for 'Lady in the Lake', a new limited series starring Natlie Portman and Lupita Nyong'o.

Apple has confirmed its acquisition of the app search engine Chomp in a SEC filing.

Apple is planning to launch a new 'iPhone SE 2' in the first quarter of next year with a similar design to the iPhone 8.

Apple's official Saddle Brown leather case for the iPhone 11 Pro is on sale for 18% off today.

Check out this interview with the creator of some of Apple's most iconic sounds.

Apple has released watchOS 2.2.1 for download.

Apple has updated GarageBand for iOS with AirDrop, enhanced Multi-Touch capabilities, a new alphabetical sidebar for Loops, extensive Chinese language localization, traditional Chinese instruments, and more.

Apple has seeded watchOS 4.3 beta 3 to developers for testing.

Apple is reportedly planning to release high-end iPad and MacBook devices that feature a Mini-LED display between late 2020 and mid 2021.

Apple has released iOS 11.3 beta 3 to developers for testing.

Apple has seeded tvOS 11.3 beta 3 to developers for testing.

Taylor Swift is starring in another Apple Music ad entitled, 'Dance Like No One's Watching'.

Apple CEO Tim Cook, Samsung CEO Geesung Choi, and the company's chief lawyers have agreed to meet in San Francisco for moderated settlement talks.

Apple SVP Eddy Cue said that Apple has the best product pipeline he's seen in 25 years during an interview at the 2014 Code Conference.

Spotify VP Jonathan Forster revealed that the streaming music company has seen accelerated growth since the launch of Apple Music.

Apple has updated its Compressor app for macOS with HEVC proxy settings optimized for Final Cut Pro, UI refinements for Big Sur, and more.

Apple has updated Motion for macOS with a new Auto-Shrink option for text layout, UI refinements for Big Sur, and more.

Declining iTunes Music point to Apple's need for a subscription-based music streaming service that it could build with the help of its Beats acquisition.

Jefferies analyst Peter Misek has released a new investor note claiming that there are some fantastical Apple prototype devices 'floating around' the Asian supply chain.

An Apple employee appears to have leaked the arrival of a standalone 'HomeKit' app.

Apple has reportedly begun internal testing of iTunes 11 which features iOS 6 support and improved iCloud integration.

Another report is predicting that Apple will launch a new 16-inch MacBook Pro this fall.

Apple appears to have forgotten to renew a SSL certificate leading to issues for users trying to upgrade OS X.