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Apple has announced that you can now apply for an Apple Vision Pro Developer Kit.

Apple's 13.6-inch M2 MacBook Air with 16GB of RAM is available for just $799 today.

Apple posted a new ad for its Apple Fitness+ service today entitled, 'Welcome to the Club'.

Apple has reportedly halted development of its own Wi-Fi chips as it focuses on processor and modem chips.

Apple is rolling out a more accurate way of matching songs to Apple Music subscribers.

Apple Store in the United States and United Kingdom are promoting Apple Pay by offering a $5 iTunes Gift Card to customers who signup for the service.

Apple has clamped down on rival apps following the launch of its Screen Time feature, reports the New York Times.

Apple has announced that it will open a new Apple Piazza Liberty retail location in the center of Milan on Thursday.

EU antitrust chief Margrethe Vestager is set to meet with Apple CEO Tim Cook in the United States next week.

Apple allegedly started development of the iPhone SE 4 with a 6.7-inch display.

Apple has stopped signing iOS 17.2, preventing users from being able to downgrade or restore to that firmware version.

Apple CEO Tim Cook has been spotted testing a prototype glucose monitor that attaches to the Apple Watch.

Apple has officially released iOS 16.3 and iPadOS 16.3 for iPhone and iPad.

Apple's newly released macOS Monterey 12.2 beta features improvements to the Music app.

Apple has launched a new Smart Battery Case Replacement Program for the iPhone XS, iPhone XS Max, and iPhone XR.

Apple has launched new 'Today at Apple' classes at its retail stores around the world.

Apple has announced it will hold an 'Apple Music Festival' this September at London's Roundhouse featuring Pharrell Williams, One Direction, Florence + The Machine, Disclosure, and other popular artists.

The Apple TV 4K is on sale today for just $109, its lowest price ever!

A four pack of Apple AirTag trackers are back on sale for just $69.99 today.

Apple has released a new build of iOS 16 beta 3 and iPadOS 16 beta 3 to developers for testing.

Apple has released the first public beta of iOS 16 and iPadOS 16 to testers.

Apple has starting contacting recent Apple TV customers to arrange a recall of their device due to a faulty part.

Apple is increasingly focused on developing a succession plan for CEO Tim Cook and other top executives.

Apple has awarded $410 million from its Advanced Manufacturing Fund to II-VI, a manufacturer of optical technology.

Apple today unveiled its next generation MacBook Pro featuring up to 6-Core processors and 32GB of memory, True Tone Display and the Apple T2 chip.

Apple has shared a teaser trailer for 'The Lost Bus,' a rescue drama starring Matthew McConaughey.

Apple could announce a big price increase for the iPhone this fall, warns Wedbush analyst Daniel Ives.

The new Apple M2 and M2 Pro Mac mini is now available to order on Amazon.

Apple has seeded watchOS 9.6 Release Candidate to developers for testing.

Apple and Amazon are near an agreement to bring Amazon's Video app to the Apple TV.

Apple has released iOS 16.3 Release Candidate (RC) and iPadOS 16.3 Release Candidate (RC) to developers for testing.

Apple may be planning to unveil an updated Apple TV device at its September 10th press event.

Apple's official silicone MagSafe case for the iPhone 15 in orange sorbet is on sale today for 80% off.

Apple is likely to launch new M3 Macs in October, following the launch of its new iPhone and Apple Watch models.

Piper Jaffray's Gene Munster offers three scenarios for how Apple could get content for its rumored Apple Television.

Here's a roundup of early reviews on Apple's next generation iPhone SE 3.

Apple has seeded watchOS 8.3 RC for Apple Watch to developers for testing.

Apple hasn't said much about the battery life of its upcoming Apple Watch, only revealing that the smartwatch will need to be recharged nightly. However, sources have now leaked new information on its battery life performance targets.

Biogen and Apple have announced a new study that will investigate the role Apple Watch and iPhone could play in monitoring cognitive performance and screening for declines in cognitive health, including mild cognitive impairment (MCI).

Apple has issued a statement on its cash balance following a lawsuit filed today by Greenlight Capital over an Apple proposal to eliminate preferred stock from Apple's charter.

Apple has shared an official trailer for 'Dope Thief,' a new eight-episode crime drama executive produced by Academy Award nominee Ridley Scott.

Apple is working to fix the horizontal lines issue experienced by some iPhone 14 Pro Max users in a software update.

OpenAI has unveiled GPT-5.6 Sol, Terra, and Luna in a limited preview, introducing a new three-tier AI model lineup with stronger coding, reasoning, and cybersecurity capabilities.

Apple has announced a new Beats Pill x Kim Kardashian special edition Bluetooth speaker.

Apple has announced a sixth season for its dark comedy spy drama 'Slow Horses,' starring Gary Oldman.

Apple is planning to launch a new M4 MacBook Air by March at the latest, according to a new report.

Apple is testing its upcoming Mac Pro on an unreleased version of macOS 13.3, according to a new report.

Apple has launched a new invite-only Community+ program that offers special perks and white-glove experiences to persons that 'make a big impact' in the Apple Support community.