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Apple has shut down part of its ambitious car project and laid off dozens of employees as it refocuses the initiative under Bob Mansfield.

Apple has unveiled new (PRODUCT)RED versions of the Beats Solo3 Wireless Headphones and Beats Pill+ Speaker.

Apple is now selling refurbished 9.7-inch iPad Pros for 15% off their brand new price.

Apple is now taking pre-orders for the iPhone 7, iPhone 7 Plus, and Apple Watch Series 2.

Check out this video that purportedly reveals a leaked LCD & touch screen digitizer, Force Touch gasket, and battery for the Apple Watch 2.

In a lengthy interview following Apple's past down quarter, Apple CEO Tim Cook and SVPs Eddy Cue and Craig Federighi discuss how Apple handles obstacles and continues to improve.

Apple is expected to drop the price of the recently launched MacBook Pro and add support for 32GB of RAM next year.

Apple has released a new beta of iOS 10.2 to public testers featuring new emoji, wallpapers, a new Videos widget and more.

Apple has released macOS Sierra 10.12.1 for download via the Mac App Store.

Apple has released watchOS 3.1 bringing bug fixes and other improvements.

Jason Calacanis, an Internet entrepreneur, accuses Apple CEO Tim Cook of being incompetent and 'killing this company' on the latest This Week in Tech episode.

Wistron has landed orders for the new Apple OLED Touch Bar after the original supplier failed to meet the company's demand.

Apple has just released iOS 10.1.1 resolving an issue with the Health app

Apple has been granted EAEU certifications for the iPhone 7 and iPhone 7 Plus, three new models of the Apple Watch, and AirPods.

Apple has seeded a third beta of watchOS 3.1.1 to developers for testing.

Apple has released iOS 10.2 beta 2 to developers for testing.

Apple has killed the iconic Mac startup chime with the release of its new MacBook Pro.

Apple is reportedly planning to launch a new iPhone with a curved OLED display and a glass casing next year.

Apple has seeded a third beta of tvOS 10.1 to developers for testing.

Apple has posted a new ad for the Beats Solo3 wireless headphones which feature the company's new W1 wireless chip.

Apple has posted its first ad for this holiday season entitled, 'Frankie's Holiday'.

Firecore has released Infuse Pro 5, a new version of its popular media player app for iOS and tvOS.

Apple has just released macOS 10.12 Sierra bringing new features to the Mac including Auto Unlock, Universal Clipboard, Siri, and more!

Apple has launched Apple Pay in New Zealand beginning with support for ANZ Visa and Debit cards.

The 2017 Honda Pilot features Apple CarPlay and Android Auto functionality, a new fingerprint resistant touchscreen and an expanded interior color palette.

Apple has expanded its Universal Search function on the Apple TV.

Apple has released Xcode 8.1 bringing support for the new MacBook Pro Touch Bar.

Apple has stopped signing iOS 9.3.5 and 10.0.1, meaning that downgrading or restoring to those firmware versions is no longer possible.

Apple is allegedly planning to release three 'iPhone 8' models all with glass backs in 2017.

Apple is reportedly planning to announce and ship a new MacBook Pro this month.

Apple has won Twitter's Gold #Customer award that recognizes businesses which used Twitter to revolutionize customer service.

Apple has written a letter to Spotify slamming the company for its public criticism of App Store policies and accusing the company of demanding special treatment.

Apple SVP Phil Schiller reveals why the company dropped the SD card slot but kept the headphone jack on the new MacBook Pro.

Apple has posted a new ad for the 2016 MacBook Pro entitled 'Bulbs'.

Apple and Huawei will see the biggest benefits from Samsung's Galaxy Note 7 disaster.

Apple has started selling refurbished iPhone 6s and 6s Plus devices through its online store.

Apple has released watchOS 3.1.1 beta and tvOS 10.1 beta to developers for testing.

Apple's AirPods may not ship until January missing the holiday shopping season.

Check out this time lapse of the Apple.com homepage that condenses two decades of pages to just three minutes.

Leaked AT&T documents reveal the company is planning to give away a free Apple TV or Fire TV stick with a subscription to its new TV streaming service.

Apple may be considering the addition of a new 'Jet White' color option for the iPhone 7 and iPhone 7 Plus.

Seven thieves walked into an Apple Store and stole $13,000 worth of iPhones in Natick, MA.

Apple has selected Lost in Harmony as its free 'App of the Week'.

Marques Brownlee interviews Apple SVP Craig Federighi on the new MacBook Pro.

Apple today introduced a significant update to its professional video editing app, Final Cut Pro X, featuring incredible new editing features for the Magnetic Timeline, support for the revolutionary Touch Bar on the new MacBook Pro and a redesigned interface with full support for wide color workflows.

Apple has posted a new video highlighting its accessibility features.

Apple has released Final Cut Pro X 10.3 with a new interface, Magnetic Timeline 2, Wide Color, more video formats, and additional features.

Apple has released macOS Sierra 10.12.1 beta 5 for testing.