The two founders - Geoff and Klaus realized that quality ringtones specifically for the iPhone are not widely available and that most ringtones out there were not made to be ringtones in the first place and don't take the mobile speaker abilities into consideration. The two spent considerable time in studio to identify not only specific instruments but also testing each and every ringtone production to make sure that the tones are within a well defined sound spectrum ensuring the ringtones sounds great when the iPhone starts ringing.
RingtoneFeeder makes the delivery of the ringtones to your iPhone really simple. All you need to do is to register with a username and password, pay the monthly or annual subscription fee and then you will be provided with link that will install the ringtones directly on your iPhone. iTunes will prompt you for your username and password the first time you sign up but after that the ringtones will be delivered automatically every week and the latest release(s) will automatically be available on your iPhone.
When you subscribe you will instantly get the latest 5 ringtones released and then at least one new ringtone every week for as long as you remain subscribed. A subscription costs $1.98 per month or $19.98 for a full year.