First iPhone Application for How-To Videos

Howcast Media announced the launch of the first iPhone application tailored to showcase "how-to" instructional video content today. Howcast for iPhone(TM) (www.howcast.com/iphone) is a free application available from the iTunes App Store, which provides consumers with the ability to watch useful how-to videos, whenever and wherever they need to learn how. From on-the-spot dating and fashion tips to recipes and travel advice, Howcast for iPhone puts the power of knowledge in the hands of consumers.

Howcast for iPhone is the first dedicated iPhone application to create a comprehensive, mobile how-to video solution for consumers, providing access to videos shown on Howcast.com -- all at the touch of a finger. Aided by powerful search capabilities, iPhone users can easily find a video to show them how to do just about anything.

Howcast for iPhone also offers convenient quick links to popular featured and recently added videos on howcast.com, introducing users to new, topical how-to videos that show them everything, from How to Get Free Movie Tickets to How to Use Your Cell Phone As a Wingman. For a bit of fun, users can give their iPhone a gentle shake to watch and learn how to do something completely new.


"Sometimes you're just not near a computer when you need to learn how to do something -- like when you need to figure out which color cable to use when jump-starting your car," says Sanjay Raman, Howcast co-founder and Vice President of Product Development. "That's why we wanted to build a really useful how-to video app for the iPhone -- so consumers could find what they need to know regardless of where they might be."

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