April 29, 2024

Microsoft Unveils a New Logo After 25 Years [Video]

Posted August 23, 2012 at 4:26pm by iClarified · 13151 views
Microsoft has unveiled a redesigned logo after 25 years.

It's been 25 years since we've updated the Microsoft logo and now is the perfect time for a change. This is an incredibly exciting year for Microsoft as we prepare to release new versions of nearly all of our products. From Windows 8 to Windows Phone 8 to Xbox services to the next version of Office, you will see a common look and feel across these products providing a familiar and seamless experience on PCs, phones, tablets and TVs. This wave of new releases is not only a reimagining of our most popular products, but also represents a new era for Microsoft, so our logo should evolve to visually accentuate this new beginning.

The logo has two components: the logotype and the symbol. For the logotype, Microsoft is using the Segoe font which is the same font they use in their products and marketing communications. The symbol is "important in a world of digital motion" and its color squares express the company's "diverse portfolio of products".

Take a look at the logo in the video below...

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