Star Trek Super Bowl Ad Uses New AppStore.com Short Links [Video]

The Star Trek Super Bowl ad makes use of Apple's new App Store Short Links to direct you to the app, observes CNET.

Developers can now create easy-to-read links to their app using 'App Store Short Links', which use the AppStore.com base URL plus a specific form of the app or company name. This provides a simple way for users to apps on the App Store directly from website or marketing campaigns.

Examples:


Company Name:
● iOS: http://appstore.com/ for example, http://appstore.com/smule
● Mac: http://appstore.com/mac/ for example, http://appstore.com/mac/popcap

App Name:
● iOS: http://appstore.com/ for example, http://appstore.com/ocarina
● Mac: http://appstore.com/mac/ for example, http://appstore.com/mac/peggle

App by Company
● iOS: http://appstore.com// for example, http://appstore.com/smule/ocarina
● Mac: http://appstore.com/mac// for example, http://appstore.com/mac/popcap/peggle

Details on how to formulate your url can be found at the link below. Check out the Star Trek ad below...

Read More [via CNET]