November 9, 2026
Watch Apple's New 'Pencil' TV Ad for the iPad Air [Video]

Watch Apple's New 'Pencil' TV Ad for the iPad Air [Video]

Posted October 23, 2013 at 6:53pm by
Apple has just posted a new television ad for the iPad Air entitled, 'Pencil'.

Introducing iPad Air. It's even more capable and powerful, and weighs just one pound. So you can do more than ever, in more places than ever.


For more on the new iPad Air check out all the details here.

Take a look at the ad below...


Add Comment
Would you like to be notified when someone replies or adds a new comment?
Yes (All Threads)
Yes (This Thread Only)
No
iClarified Icon
Notifications
Would you like to be notified when we post a new Apple news article or tutorial?
Yes
No
Comments (5)
Comments are closed for this article.
Michael
Michael - October 26, 2013 at 8:51pm
what up mr Heisenberg
Mehran
Mehran - October 24, 2013 at 2:34pm
Yo, Mr. White.
iPol
iPol - October 24, 2013 at 3:22am
Nice pub ! I'll get one !
Jack Black
Jack Black - October 23, 2013 at 7:18pm
I guess they were talking about the iPad the whole time and not the pencil. Well I'd like to point out that the first sentence "...it's an extremely SIMPLE tool, and also extremely powerful." This fits for a pencil but NOT an iPad. One an iPad is not extremely simple. Also it is not extremely powerful depending on your benchmark and point in time you are referring. As in ten years the iPad won't be considered powerful. Yet a pencil will retain that description. Please apple . Stop
Great
Great - October 24, 2013 at 5:38am
Great how the ad evokes so much emotion.
Recent. Read the latest Apple News.
RECENT
Apple Releases macOS Golden Gate 27.2.1, Tahoe 26.7.3, and Sequoia 15.8.3
Apple Releases macOS Golden Gate 27.2.1, Tahoe 26.7.3, and Sequoia 15.8.3
Apple Releases visionOS 27.2.1 for Apple Vision Pro
Apple Releases visionOS 27.2.1 for Apple Vision Pro
Apple Releases watchOS 27.2.1 and watchOS 26.6.1
Apple Releases watchOS 27.2.1 and watchOS 26.6.1
Apple Releases iOS 27.2.1 and iPadOS 27.2.1 [Download]
Apple Releases iOS 27.2.1 and iPadOS 27.2.1 [Download]
Apple Turns Checkout Into a Fight Scene in New Apple Pay Ad [Video]
Apple Turns Checkout Into a Fight Scene in New Apple Pay Ad [Video]
More News
Tutorials. Help is here.
TUTORIALS
How To Back Up Your iPhone to an External Drive on Mac [Video]
How To Sideload Apps Onto Your iPhone Using Xcode [Video]
How To Find Your IP Address on iPhone [Video]
Where To Download iPad Firmware Files From
Where To Download iPhone Firmware Files From
More Tutorials
Deals. Save on Apple devices and accessories.
DEALS
Apple Deals Today: 13-Inch MacBook Air $250 Off, Apple Watch Ultra 4 $699.99, and More
Apple Deals Today: 13-Inch MacBook Air $250 Off, Apple Watch Ultra 4 $699.99, and More
Mac mini and Mac Studio Hit All-Time Lows, Up to $200 Off [Deal]
Mac mini and Mac Studio Hit All-Time Lows, Up to $200 Off [Deal]
M5 MacBook Air Up to $200 Off, 13-Inch From $1,099.99 [Deal]
M5 MacBook Air Up to $200 Off, 13-Inch From $1,099.99 [Deal]
Apple Watch Ultra 4 Drops Back to All-Time Low of $699.99 ($99 Off) [Deal]
Apple Watch Ultra 4 Drops Back to All-Time Low of $699.99 ($99 Off) [Deal]
AirTag 2 4-Pack Hits All-Time Low of $69.99 ($29 Off) [Deal]
AirTag 2 4-Pack Hits All-Time Low of $69.99 ($29 Off) [Deal]
More Deals