Fast Company has been granted a rare look inside Google's top-secret research laboratory, "where 'moonshots' trump real-world feasibility, and failure is openly encouraged."
Rich DeVaul, head of Google X's Rapid Evaluation team says, "If we can get to a no quickly on an idea, that's almost as good as getting to a yes."
Take a look at the video below to see how the team works together to test a new idea.
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