The iPhone 6 is the Most Popular iPhone, Has the Highest App Engagement [Chart]

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Posted September 8, 2015 at 9:49pm by Shalom Levytam

Localytics has shared some data on the current iPhone market just prior to Apple's announcement of a new iPhone 6s.

The company made three notable observations:
● The iPhone 6 is the most popular model on the market, commanding a 30% share of all iPhones
● The iPhone 6 and 6 Plus were adopted at a faster rate than their predecessors, the iPhone 5s and 5c
● Larger iPhone models see higher app engagement, with almost 16 launches per month

While the iPhone 6 came in first place with 30.1% share, the iPhone 5s at 23.7% share and the iPhone 5 at 12.8% best the iPhone 6 Plus at 9.1%.

The iPhone 6 is the Most Popular iPhone, Has the Highest App Engagement [Chart]

The iPhone 6 and 6 Plus make up 39% of all iPhones on the market, which is the highest adoption of new iPhones releases.

On the 6 and 6 Plus, an app is launched more than 15 times per month, on average. The next highest engagement is on the 4-inch iPhone 5s, with an average of 14 launches per month per app, and the 4-inch iPhone 5c, with an average of 13.1 app launches per month.

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Cedeno66 - September 9, 2015 at 12:17am

It's an awesome phone. I love it, iOS 8 and so many apps. Too bad the battery is crap which allows very limited use to so many wonderful apps.

Gabe - September 9, 2015 at 12:56am

I've got a 6 Plus. Had it since it came out. It's jailbroken and running a ton of tweaks and a theme, plus widgets. My battery last all day on one charge. I don't know what's going on with yours?! Maybe try closing out of all those apps when you're not using them.

gamerscul9870 - September 9, 2015 at 4:08am

I know I say this every time about battery in case you haven't noticed, but my Ampy gets me battery because it uses movement to get me infinite battery charge. I haven't use wall outlet since. Either try that or wait for iOS 9 power efficient feature.