Posted September 14, 2009 at 3:00pm by iClarified · 5719 views
Apple may be redesigning its retail stores to include dedicated iPhone areas for activation and support, according to MacRumors.
The activation zones will reportedly be staffed by a new category of retail store employee called "iPhone Experts", who will be denoted by unique name badges and t-shirts. With the move, Apple is clearly looking to streamline the iPhone purchasing experience for customers and provide a dedicated iPhone point of contact within the crowded retail store setting, particularly for new customers whose first experience with Apple products may be the iPhone.