IKEA has launched a new ad campaign for its wireless charging furniture and lamps that is targeted at Apple customers. The new iPhone 8 and iPhone 8 Plus both support Qi wireless charging, as does the upcoming iPhone X.
The campaign plays on various Apple slogans over the years. For example, one ad reads "This charges everything" and another says "Link Differently".
Check out the new ads below and click here to browse IKEA's wireless chargers.
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Comments (7)
Comments are closed for this article.
0
Guest - September 26, 2017 at 9:47am
this is the best thing about apple implementing a technology, it becomes ubiquitous. i would love cafes and restaurants to have it
0
Jaka - September 25, 2017 at 5:35am
Great commercial :-))
0
Bollotown - September 24, 2017 at 5:40pm
Funny, how these lamps have been on the market for over 2 years and no advertising was done to promote wireless charging, and now with the iPhone 8 its like its a "new" thing...
0
D4xM4Nx - September 23, 2017 at 6:06am
Nice!! Hope all ad campaign marketers are taking notes.
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