Fitbit Launches New Charge 3 Fitness Tracker [Video]

Fitbit has announced the launch of the Charge 3, its new fitness tracker featuring a swimproof design, touchscreen display, seven days of battery life, and more.

“With Charge 3, we are building on the success of our best-selling Charge franchise and delivering our most innovative tracker, offering an extremely slim, comfortable and premium design, along with the advanced health and fitness features our users want. Charge 3 gives existing users a compelling reason to upgrade, while also allowing us to reach new users who want a sleeker, more affordable wearable in a tracker form factor,” said James Park, co-founder and CEO of Fitbit. “Our commitment to consumer choice and ability to meet the demand of millions of users by offering a range of products, from trackers to smartwatches, will enable us to expand our share of the overall wearables market.”

Here's a look at some of the Charge 3's features...


● 24/7 HEART RATE
Get heart rate insights day and night to better track calorie burn, optimize workouts and uncover health trends.

● ALL-DAY CALORIE BURN
Know how many calories you’re burning all day and during workouts and use what you learn to stay on track toward your goals.

● AUTOMATIC EXERCISE RECOGNITION
Charge 3 automatically recognizes exercises like runs, swims, elliptical, sports and more and records them in the Fitbit app.


● FITBIT TODAY
Get personalized guidance, see friendly reminders, and check your daily health stats all in one place with Fitbit Today.

● REAL-TIME PACE & DISTANCE
Connect Charge 3 with your phone GPS to see key stats pace and distance during outdoor runs and rides and get motivated to keep improving.

● ACCESSORIES & CLOCK FACES
Make Charge 3 yours by choosing from a variety of interchangeable bands and unique clock faces that fit your style.

● DURABLE, LIGHTWEIGHT DESIGN
Charge 3 features aerospace grade aluminum, a sleek glass panel and a smooth case that seamlessly hugs your wrist for comfort day and night.

● HEART RATE ZONES
Use real-time heart rate zones to see whether you’re in the Fat Burn, Cardio or Peak zone and use what you learn to know the impact of your workouts.

● UP TO 7 DAY BATTERY LIFE
Enjoy a battery life of up to 7 days and access insights and inspiration all day and night.

● SLEEP TRACKING & STAGES
Know how long you’re in Light, Deep and REM sleep stages, get nightly insights and learn how to get better sleep.

● APPS
Charge 3 adds more convenience to your schedule with access to everyday apps like the weather—all with a tap, right from your wrist.

● FEMALE HEALTH
Get insight into your current cycle on-screen, then use Fitbit app to track periods, record symptoms, see a predicted ovulation calendar and more.

● DASHBOARD
Get personalized insights, set goals, track progress and see a more complete picture of your health and fitness—all on your dashboard in the Fitbit app.

● SMARTER, SLEEKER DISPLAY
A large touchscreen and backlit display that automatically adjusts to lighting conditions makes it easier to see stats and notifications all day.

● CARDIO FITNESS LEVEL
See a personalized Cardio Fitness Score in the Fitbit app to get a snapshot of your overall fitness and learn how you can improve over time.

● REAL-TIME EXERCISE GOAL TRACKING
Choose from 15+ exercise modes like run, bike, swim, yoga, circuit training and more, set goals and get real-time stats.

● SWIMPROOF
Water resistant up to 50M, Charge 3 automatically tracks swims and can be worn in the shower, pool and beyond.

● NOTIFICATIONS
Stay connected on the move with call alerts, text notifications and quick replies, plus get updates from everyday apps. *Available when your phone is nearby. Quick replies for Android only.

● FITBIT PAY
Store your cards to make easy, secure payments with your tracker. Fitbit Pay only available on special editions.

● WIRELESS SYNC
Automatically syncs to computers and 200+ Android, iOS and Windows devices.

● GUIDED BREATHING SESSIONS
Find moments of calm throughout your day with personalized guided breathing sessions based on your heart rate.

Pricing and Availability:
Charge 3 is available for presale today on Fitbit.com and select online retailers tomorrow for $149.95 USD in black with a graphite aluminum case or blue gray with a rose gold aluminum case; accessories range from $29.95-$49.95 USD. Coming soon, Fitbit Charge 3 Special Edition with Fitbit Pay will be available for $169.95 USD. Charge 3 will be available in stores in Americas and EMEA beginning October 2018 and in Asia Pacific starting November 2018.

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