Apple Acquires Digital Marketing Startup DataTiger [Report]

Apple Acquires Digital Marketing Startup DataTiger [Report]

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Apple has acquired U.K. digital marketing startup DataTiger, according to a Bloomberg report.

DataTiger describes itself as a set of tools that enables you to build marketing software that puts your data to work.

Using DataTiger is the fastest and easiest way to increase retention & monetisation. With our platform you can individually optimize the marketing flows for your customers in real-time across all channels. DataTiger can be used as an online tool, importing your data and set up user flows in minutes, with all of your data living in the cloud - or it can be fully customized in-house, building your own marketing solution via our APIs + open-source front-end components.

A regulatory filing made last December shows that Apple now controls Operatedata Ltd., the company that owns DataTiger. The website for DataTiger is now just a logo and an email address.

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Apple Acquires Digital Marketing Startup DataTiger [Report]