Apple Names Five New VPs

Apple has named five new VPs in the past month, promoting four executives and bringing back a former iPhone executive, reports Bloomberg.

Paul Meade has been promoted to VP of Hardware Engineering. John Andrews is now VP of Software Engineering. Gary Geaves is VP of Acoustics and Kaiann Drance is VP of Marketing.

All the promoted executives were previously Senior Directors, a level below vice president.


Apple also brought back Bob Borchers who was former iPhone executive and spokesperson.

The Cupertino, California-based technology giant also brought back Bob Borchers, a former iPhone executive who recently worked at Google and Dolby Laboratories Inc. Borchers is now a vice president of marketing. In the early years of the iPhone, he was an important spokesman for the device, appearing in Apple videos explaining how to use the product.

Apple has about 100 vice presidents who report to CEO Tim Cook, COO Jeff Williams, and a group of Senior Vice Presidents.

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