O2 to Sell Apple iPhone Exclusively in Ireland

O2 Ireland today confirmed that it will be the exclusive Irish carrier for Apple's revolutionary iPhone when it makes its official debut in Ireland on March 14th. iPhone combines three devices into one: a mobile phone, a widescreen iPod and the best mobile Internet device ever, all based on Apple's revolutionary Multi-Touch interface and pioneering software that allows users to control iPhone with just a tap, flick or pinch of their fingers.

iPhone will be sold in Ireland through O2 retail stores. The device will also be available through Carphone Warehouse retail stores. iPhone will be available in an 8GB model for €399 (inc VAT) and a 16GB model for €499 (inc VAT) and will work with either a Mac or PC. Three new iPhone tariffs will be available from O2, starting at €45, all of which will include anytime minutes, texts and a 1GB data bundle.

Commenting on the announcement in the press release, Danuta Gray, O2 Ireland CEO, said, "The iPhone is changing the way people use their mobiles forever, and we're thrilled to offer it to O2 customers in Ireland. Our strategy in Ireland continues to be to bring our customers the very best innovations and experiences in mobile communications."


The activation process for customers who sign up to iPhone tariffs is very simple, with the SIM being activated immediately in-store. Once at home, all customers then have to do is sync the device to their PC or Mac, download the latest version of iTunes, follow the easy to use activation steps and the device will be ready to use.

Once activated, users can easily sync all of their phone numbers and other contact information, calendars, email accounts, web browser bookmarks, music, photos, podcasts and TV shows just like they do when they sync their iPods with iTunes.