Beats Unveils Special Edition Powerbeats Pro to Celebrate NBA's 75th Anniversary

Beats, in partnership with Better Gift Shop, has unveiled special edition Powerbeats Pro wireless earbuds to celebrate the NBA's 75th anniversary.

The collaboration will be launched on Saturday, Feb. 19 during the 2022 NBA All-Star Game. The earbuds feature pops of red and blue over a cream canvas, as well as, interchangeable red and blue ear tips. Vancouver artist Shay Semple designed the charging case and outer packaging.

“At Better, we strive to push boundaries and authenticate representation—and this collaboration does exactly that. Working with artist Shay Semple, one of the first to incorporate hand-painted artwork onto a Beats charging case, made this even more special,” says Avi Gold, founder of Better Gift Shop. “From a young age, I grew up being inspired by so many subcultures, music genres and watching NBA games, fueled by their energy. Now, it feels so surreal to see life come full circle.”




The Beats by Dr. Dre Powerbeats Pro x Better Gift Shop x NBA Wireless Earphones will be available for $329.95 CAD ($249.99 USD) at the NBA online store, Better Gift Shop in Toronto, and a few U.S. retailers.

Read More [via Complex]