Apple increased the subscription prices of Apple Music and Apple TV+ today for the first time.
Effective immediately, Apple Music now costs $10.99/month, up from $9.99/month. That makes Apple Music more expensive than Spotify and Amazon Music Unlimited. Notably, Spotify's stock has surged on the news and is currently up around 7%.
In a statement, Apple said Music prices are going up due to "an increase in licensing costs", adding that artists and songwriters will earn more money.
Apple TV+ now costs $6.99/month. That's up from $4.99/month. While still cheaper than rival offerings, Apple has significantly less content than its competitors. In light of these changes, the Apple One subscription is also more expensive now, increasing $2/month to $16.95.
The company says that Apple TV+ is getting more expensive because it was initially introduced "at a very low price" due to a limited amount of shows and movies. Now, Apple says the service is "home to an extensive selection of award-winning and broadly acclaimed series, feature films, documentaries, and kids and family entertainment from the world’s most creative storytellers."
Will you still keep your subscriptions after the price hike? Let us know in the comments!
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Comments (6)
Comments are closed for this article.
0
almantle - October 26, 2022 at 11:17pm
I think it’s unfair. Apple TV is still pretty rubbish so to increase the price for that is a joke.
Then look at the cost differences between countries. The US (for apple one) is going up to $16.95. In the uk it’s going up to £22.95
Currently $16.95 is exchanged at todays rates to £14.59
I very much doubt Americans would be too happy paying $26.97 per month.
0
Raas al Ghul - October 26, 2022 at 12:10am
This is in line with everything from Netflix to cellular providers cost of living is going up worldwide
0
dgadirector - October 25, 2022 at 8:45pm
I’m lucky. 10 days ago my annual subscription renewed for $49.99. Effectively$4.17/mo. Plus $1.50 back for using Apple Card. I’ve got a year to see how much added value there will be.
0
treyway1018 - October 24, 2022 at 11:42pm
Really Apple not Apple Music why 😡😡
0
2013nyyankees - October 24, 2022 at 11:42pm
Apple TV went up too much. It has more shows but there’s only a couple that I really like on there.
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