Apple Shares New iPhone 14 Pro Ad: 'Crash Test' [Video]

Apple has shared a new ad for the iPhone 14 Pro entitled, 'Crash Test'.

Crash Detection can sense a severe car crash and automatically call 911. Relax, it's iPhone 14 Pro.


Crash Detection is designed to detect severe car crashes—such as front-impact, side-impact, and rear-end collisions, and rollovers—involving sedans, minivans, SUVs, pickup trucks, and other passenger cars. When a severe car crash is detected, your iPhone or Apple Watch sounds an alarm and displays an alert.

● Your iPhone reads the alert, in case you can't see the screen. If you have only your phone, the screen displays an Emergency Call slider and your phone can call emergency services.
● Your Apple Watch chimes and taps your wrist, and checks in with you on the screen. If you have only your watch, the screen displays an Emergency Call slider. If you have a watch with cellular or your watch is connected to Wi-Fi, it can call emergency services.
● If you have your iPhone and Apple Watch, the Emergency Call slider appears only on your watch, and the call is connected and the call audio plays from your watch.
● If you're able, you can choose to call emergency services or dismiss the alert.
If you're unable to respond, your device automatically calls emergency services after a 20-second delay.
● If you've added emergency contacts, your device sends a message to share your location and let them know that you've been in a severe car crash.
● If you've set up your Medical ID, your device displays a Medical ID slider, so that emergency responders can access your medical information.

The ad features "You Can't Hurt Me No More" by Gene Chandler.

Take a look below!