Apple Shares New Ad for iPhone 16: 'Trust Issues' [Video]

Apple has shared a new ad for the iPhone 16 entitled, 'Trust Issues'. The ad focuses on the smartphone's ceramic glass for improved durability.

iPhone 16 features the latest-generation Ceramic Shield material which is two times tougher than any smartphone glass. Relax, it's iPhone 16.


In the ad, a dad hands his phone to a stranger to take a picture of his family at a carnival. As he's about to take the picture, the man accidentally drops the phone on its face. Thanks to Ceramic Shield the glass remains intact. A message on the screen reads "Ceramic Shield" ... "Relax, it's iPhone 16."

The ad features the song "I trusted you" by Gustaf.

You can learn more about the features of the iPhone 16 here:
● Apple Introduces New iPhone 16 and iPhone 16 Plus

Take a look at the ad below...