![Apple Shares Official Logo Stinger for Rebranded 'Apple TV' [Video] Apple Shares Official Logo Stinger for Rebranded 'Apple TV' [Video]](/images/news/98947/470219/470219-64.png)
Apple Shares Official Logo Stinger for Rebranded 'Apple TV' [Video]
Posted November 3, 2025 at 6:16pm by
Shalom Levytam
Apple has posted a new video to its YouTube channel showcasing the official logo stinger for its rebranded streaming service, now simply called Apple TV.
The short animation features a stylized, multi-colored Apple logo that resolves into the new branding against a black background. The new visual identity follows the company's decision last month to rebrand its streaming service by dropping the '+' from Apple TV+. Alongside the name change, the service received a more colorful icon featuring a multi-color gradient.
In a recent podcast appearance, services chief Eddy Cue explained the decision to simplify the name, noting that since most people already referred to it as Apple TV, it was a good time to make the change.
Take a look at the video below.
The short animation features a stylized, multi-colored Apple logo that resolves into the new branding against a black background. The new visual identity follows the company's decision last month to rebrand its streaming service by dropping the '+' from Apple TV+. Alongside the name change, the service received a more colorful icon featuring a multi-color gradient.
In a recent podcast appearance, services chief Eddy Cue explained the decision to simplify the name, noting that since most people already referred to it as Apple TV, it was a good time to make the change.
Take a look at the video below.
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