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Apple will reportedly donate 1,000 Apple Watches to the University of North Carolina's BEGIN (Binge Eating Genetics Initiative) study.

In a letter to U.S. Trade Representative Robert Lightlizer, Apple says that the proposed tariffs on $200 billion in imports from China will affect many of its products and lead to higher prices for consumers.

Apple has debuted a trailer for its new Spanish-language crime drama 'Women in Blue'.

Apple has shared a video preview of all the new AI features coming to iOS, iPadOS, and macOS this fall.

Apple will officially unveil a new Beats Pill speaker on June 25.

The Department of Justice has announced that the Attorneys General of Indiana, Massachusetts, Nevada and Washington have joined the civil antitrust lawsuit it recently brought against Apple.

Apple has released watchOS 5.0.1 for the Apple Watch.

The Apple Support app has been updated with a streamlined process to reset your Apple ID; as well as, an easy way to add AppleCare+ coverage to eligible devices .

Apple has debuted the official trailer for 'Lady in the Lake,' a gripping limited series starring Natalie Portman and Moses Ingram.

Apple Original Films and Sony Pictures have released the final official trailer for 'Fly Me to the Moon,' starring Scarlett Johansson and Channing Tatum.

Apple is unlikely to release a foldable phone before 2027, according to a new report from TrendForce.

Apple has launched a new 'Help Me Choose' shopping guide to assist customers in purchasing the right Mac for their needs.

Apple has taken down the online Apple Store ahead of pre-orders for the iPhone XS, iPhone XS Max, and Apple Watch Series 4.

Apple has debuted the official trailer for 'Sunny,' a new mystery series starring Rashida Jones, Hidetoshi Nishijima, Joanna Sotomura, Judy Ongg, YOU, annie the clumsy and Jun Kunimura.

Apple has leaked the sizes of its new Apple Watch ahead of the device's official unveiling today.

Apple has released an update to the 'Apple Developer' app ahead of WWDC 2024.

In a new WWDC 2024 interview with Marques Brownlee, Apple CEO Tim Cook shares insights on how the company is leveraging AI across its product range.

Check out this inside look at Apple’s durability labs where new iPhones undergo rigorous testing to ensure they meet the company's high standards before hitting the market.

Apple has posted iPhone XS, iPhone XS Max and Apple Watch Series 4 launch day photos from various retail stores around the world.

Apple has posted an ad for the Apple Watch Series 4 entitled, 'Better You'.

Apple has launched a microsite using its .apple top level domain that showcases the new iPhone XS and iPhone XS Max.

The Apple Watch Series 1 is the most popular smartwatch model, according to Counterpoint Research.

Apple has seeded the first beta of visionOS 2 to developers for testing.

Apple's AirPods 2 are on sale for $79.99 today, down from their retail price of $129.

Apple has officially released tvOS 12 for the Apple TV.

Apple has shared an unboxing video of its new Beats Solo Buds wireless earbuds.

Apple is planning to launch a new 'Passwords' app for iOS 18, iPadOS 18, and macOS 15, that will rival offerings from 1Password, LastPass, and Proton.

Apple has released tvOS 12.0.1 for the Apple TV.

The third generation Apple TV 4K Wi-Fi with 64GB of storage is on sale today for $89.99, its lowest price ever.

Netflix has announced that it will end support for older Apple TV devices on July 31, 2024.

Apple has sent out shipment notifications for the iPhone XS, iPhone XS Max, and Apple Watch Series 4.

You can watch Apple's 2024 Worldwide Developers Conference keynote right here!

Apple has shared the official trailer for its upcoming original film, 'The Instigators,' starring Matt Damon and Casey Affleck.

Apple has updated the 'Apple Events' app for the Apple TV ahead of the upcoming 'Gather round' special event at the Steve Jobs theater.

Apple has announced an AirPods software update that will bring new hands-free Siri Interactions, Voice Isolation, reduced audio latency, and more.

Check out this inside look at Apple's secret iPhone testing labs where new models undergo rigorous testing.

Apple has announced the release of SF Symbols 6 beta, featuring new animations, magic replace, enhanced annotation, and over 800 new symbols.

Apple has shared a couple videos highlighting the design and architecture of the next generation of CarPlay.

Apple has revealed that it will stream its WWDC 2024 keynote on YouTube, scheduling a 'live stream' for the presentation on June 10.

Apple appears to have quietly downgraded its M2 iPad Air specs from a 10-core GPU to a 9-core GPU.

Apple has announced its 'Top 10 Albums' of all time, completing the Apple Music 100 Best Albums list it began revealing earlier this month.

Apple has quietly added a Thread radio to iPhone, iPad, and Mac devices released since September 2023.

Apple's M2 Mac mini is on sale today for just $479, a discount of 20% off!

Apple has registered six new Apple Watch models with the Eurasian Economic Commission (EEC) ahead of the expected Series 4 unveiling next month.

Apple previewed tvOS 12 today for the Apple TV with support for Dolby Atmos.

Apple's new OLED iPhones will get support for the Apple Pencil, according to a new report.

Apple has announced new accessibility features that will arrive later this year, including Eye Tracking, Music Haptics, Vocal Shortcuts, Vehicle Motion Cues, and more.

Apple is planning to unveil new 'Project Greymatter' AI tools at WWDC 2024.