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Apple has shared a new Star Wars themed ad for the iPhone 15, entitled 'Find Your Friends'.

Apple has revealed plans to launch new Powerbeats Pro 2 wireless earphones in 2025.

Apple announced today that it is expanding partnerships with Historically Black Colleges and Universities (HBCUs), adding 10 more regional coding centers that will serve as technology hubs for their campuses and community.

Apple has released its Magic Keyboard, Magic Trackpad, and Magic Mouse accessories in black and silver.

A new leak claims to offer the most comprehensive look yet at iOS 19, Apple's next major operating system update.

Apple has released macOS Sonoma 14 beta 4 to developers for testing.

Apple is working on adopting faster and smaller circuit boards for the MacBook and Apple Watch

A new report claims that Apple will introduce a new 512GB storage tier and support for the Apple Pencil when it debuts new iPhones next month.

Apple over doubled the mileage of its self-driving vehicles last year.

Apple has issued a statement on its cash balance following a lawsuit filed today by Greenlight Capital over an Apple proposal to eliminate preferred stock from Apple's charter.

Apple has reduced the price of MLS Season Pass for the remainder of the 2024 season.

Apple reportedly acquired mapping firm BroadMap in 2013, as well as a note taking app called Catch.

Apple has released iOS 16.4 beta and iPadOs 16.4 beta to developers for testing.

A new rumor has Apple introducing Smart Bands for the Apple Watch in 2016.

Apple has released a new WWDC app for the Apple TV and updated its WWDC iOS app to let users watch live streamed sessions and more.

Apple has posted two new videos showing how to turn on fall detection and heart health notifications on the Apple Watch Series 4.

Apple is continuing its incredible Beats headphones sale this Christmas Day, offering discounts of up to 50% on select models—perfect for those who didn’t find the gift they wanted under the tree.

Photos allegedly showing bands for the next generation Apple Watch appear to confirm rumors that the device will come in 41mm and 45mm screen sizes.

Apple's active user base for Apple Watch has surpassed 100 million, according to a new report.

Apple has updated Shazam with the ability to add playlists straight to your Apple Music or Spotify streaming library.

Apple has removed Jonathan Ive from its executive leadership page.

Apple has posted a new ad in the 'Just text them the money' series for Apple Pay Cash.

New footage out of China shows that Foxconn's industrial park in Nanning has been largely abandoned as Apple shifts production out of the country.

Apple has announced the launch of HomePod and HomePod mini in Malaysia and Thailand.

Apple has posted a video highlighting new Apple Arcade releases.

Apple has hidden an AR Easter egg on the page for its March 8 special event.

Apple has officially announced a 'peek performance' special event that will take place virtually on March 8.

Apple has released macOS Monterey 12.3 beta 5 to developers for testing.

Apple's production of iPhones reached a record high of 85.5 million units in the fourth quarter of 2021, according to a new report.

The WSJ has published an article blasting the judge in Apple's e-books case, calling her a 'disgrace to the judiciary'.

Apple has landed 'Murderbot,' an expansive sci-fi series from Chris and Paul Weitz that will star Alexander Skarsgård in the lead role.

Apple's new 15-inch M2 MacBook Air is back on sale for $250 off today!

The U.S. Department of Justice is reportedly in the 'early stages' of drafting an antitrust complaint against Apple.

Get ready for Apple's 'Far Out' special event with these wallpapers for iPhone, iPad, and Mac.

The BMW Connected app has been updated with Apple Car Key support ahead of the public release of iOS 13.6.

Apple is allegedly switching from titanium to aluminum for the iPhone 17 Pro frame to support a new design and improved thermal performance.

Apple has released macOS Ventura 13.5 Release Candidate to developers for testing.

Apple shared a first look at 'Palm Royale' today, its upcoming Palm Beach-set series that stars Kristen Wiig and a renowned ensemble cast.

Apple has seeded the first beta of tvOS 17.3 to developers for testing.

Apple has reported financial results for its fiscal 2021 first quarter ended December 26, 2020.

Apple is finally planning to repair Face ID on iPhones without replacing the entire device.

Apple has posted a look at the storytellers behind its upcoming original video subscription service dubbed 'Apple TV+'.

Piper Jaffray's Gene Munster offers three scenarios for how Apple could get content for its rumored Apple Television.

Apple has released macOS Monterey 12.3 beta 4 to developers for testing.

A new rumor claims that Apple will launch pre-orders for the iPhone 16 on Thursday, September 12, instead of the expected Friday, September 13.

Apple is still working to bring reverse wireless charging capabilities to the iPhone despite the feature not debuting on the iPhone 14.

Apple has shared the official trailer for the fourth season of 'Trying'.

Qualcomm filed another lawsuit against Apple on Wednesday accusing the company of breaching the terms of its software license.