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Apple and Samsung are both reportedly interested in HzO technology that can waterproof smartphones.

Apple has released iOS 9.2 beta 2 to developers for testing.

Apple has released OS X El Capitan 10.11.2 Beta 2 to developers for testing.

Apple's new Apple M2 11-inch iPad Pro is on sale for just $699 today!

Dance Reality is an upcoming app that uses Apple ARKit to help you practice your dance steps by placing footprints onto the floor in front of you.

Apple has launched its Cyber Monday sale and is also offering free shipping on all Apple Store products.

Apple's iBeacon Technology will be featured in the official CES 2014 scavenger hunt, where users can play along with their mobile phones

Instructions on how to get the new Apple TV screen savers on your Mac.

Target has confirmed that 25 of its stores will soon feature a special Apple shop as previously speculated.

Apple has just sent out invitations to members of the press for an 'Education' event to be held in New York City.

Apple's Black Friday specials have been revealed and you can purchase the discounted items from the Retail Store or Online.

Apple CEO Tim Cook made $377,996,537 in 2011 reveals Apple's proxy statement for its 2012 annual meeting of shareholders.

FORTUNE has polled 40 Apple analysts, both professional and independent, to estimate how many iPhones were sold last quarter.

New York Times Magazine design director Arem Duplessis has joined Apple's internal marketing team as a creative director

Paul Graham has written a very interesting article on the App Store and how much it matters that it's broken.

Check out this video from developer Jelmer Verhoog that puts a Tesla Model 3 in his driveway using Apple ARKit.

Apple has joined AT&T in the attack against Verizon after the network aired ads directly insulting the iPhone

References in the iOS 5.1 beta firmware reveal that Apple may be testing quad-core processors for future iOS devices.

Mobee is showcasing its new Magic Feet recharging station for the Apple Wireless Keyboard, Magic TrackPad, and Magic Mouse at CES.

Apple has released iOS 9.2 beta 1 to developers for testing.

Apple has released OS X El Capitan 10.11.2 beta to developers for testing.

Apple has begun processing refunds for those who purchased its internal 'GameStore' app which was accidentally released on the App Store.

Google has unseated Apple as the Most Talked About Company in 2013.

The rumored Apple event predicted to take place later this month is focused on iTunes University and Apple in education, according to Clayton Morris.

All four of Apple's new iPhone 16 model support USB-C fast charging at 45W, a significant boost from the previous generation's charging speeds.

Apple's rumored event this January will reportedly focus on publishing and eBooks.

A consortium of companies backed by Apple and Microsoft are planning to sell a portion of the patents they purchased from Nortel Networks.

Apple will reportedly open a new retail store in London, Ontario as it fills in the coverage between the Toronto, Ontario and Detroit, Michigan regions.

Apple has posted a short film entitled 'Detour' by French director Michel Gondry. The film was shot entirely on the iPhone.

The Loop's Jim Dalrymple says Apple won't be releasing an iPad 3 or a television at either MacWorld | iWorld or CES.

Apple's new Apple M2 11-inch iPad Pro is on sale for $719.99 today!

Apple has updated iCloud.com with a new Find My Friends app.

Apple has commented on the launch of the new Mac Pro and its quickly slipping ship date.

Alongside the launch of the new Mac Pro, Apple has begun selling black Thunderbolt cables.

Protestors in San Francisco blocked an Apple bus carrying employees to work, demanding that Mayor Edwin Lee stop evictions in the city.

Apple has removed the curtain and revealed the new Upper West Side Retail Store to the public.

Apple has updated Logic Pro X with 3 new drummers, significant enhancements to Channel EQ and Linear Phase EQ, and other improvements.

Apple has posted a new Shot on iPhone ad entitled, 'A Portrait of Canada'.

Amazon is offering a rare discount on the Apple iPhone 7 smart battery case.

Apple has announced that iAd Workbench is now available in more countries.

Apple has posted 'A Harris Family Holiday' video, the full length home movie shown in its new ad.

Apple's previous generation 12.9-inch iPad Pro is on sale for 42% off today!

Apple has released OS X Mavericks 10.9.1 for download via Software Update.

Apple's popular Beats Studio Pro headphones are on sale today for just $169.95!

Apple is planning to build a new 'prototype' store in downtown Palo Alto

NewsOfTheWorld is a new tweak from developer Hamza Sood that enables Apple's News app in all countries.

Apple has released OS X 10.11.1 El Capitan Beta 4 to developers and public beta testers.

Apple has just released iOS 7.1 beta 2 to developers for download and testing.