May 2, 2024

Half of All U.S. Households Own At Least One Apple Product

Posted March 28, 2012 at 6:36pm by iClarified · 6669 views
Half of all U.S. households own at least one Apple product, according to CNBC's All-America Economic survey.

Just 28 percent of those making less than $30,000 a year own at least one, compared with 77 percent of those making more than $75,000. Those on the higher end of the income scale own an average of about three Apple devices, compared with 0.6 for lower-income homes.

Interestingly, 63% of Americans between 35-49 use Apple products. That's the same percentage as those between the ages of 18-34. The number drops to 50% for the 50-64 age group and 26% for the 65 and up group.

Apple devices are more prominent in the West with 57% of homes having one. The rest of the country is at 47-51%.

Ownership is the same among Republicans (56%) and Democrats (56%) but more Demoncrats (26%) plan to buy new Apple products in the next year than Republicans (19%).

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