AT&T Cuts Prices for Higher-End Mobile Share Family Plans

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Posted February 2, 2014 at 12:52am by iClarified

AT&T is feeling the heat from T-Mobile, as it just slashed its Mobile Share Value plans that come with 10GB or more data -- making them much more competitive. A family of four can now get unlimited talk, text and 10GB of data for $160 per month. You can add each additional line for just $15.

These best-ever prices on AT&T’s best-in-class network are available beginning tomorrow to any AT&T customer, including small businesses with up to 10 lines, and customers of Verizon, Sprint, T-Mobile and other wireless carriers who switch to AT&T.

New Customers Can Switch and Save

Customers new to AT&T can get these best-ever prices on AT&T’s award-winning network when they sign up for a 10GB or larger bucket of data and purchase a phone with AT&T NextSM (no annual service contract and get a new device every year for $0 down) or bring their own device or purchase a phone at full retail price.

Here’s an example: Today, Verizon charges $260 monthly for a comparable plan that’s now $160 from AT&T. A family with four smartphones with unlimited talk and text, and a shared 10GB bucket of data, could switch to AT&T from Verizon and save $100 a month. In addition to the big monthly savings, the family in this example would get a $400 bill credit for the four smartphone lines of service added.

Savings for Current AT&T Customers

Current AT&T customers can save big with these new plans, too, when they choose a 10GB or larger bucket of data. For example, a family or small business with four smartphones could move to this new plan and save between $40 and $100 per month, depending on their current plan.

“These new plans give customers what they want – our best-ever prices on a best-in-class network,” said David Christopher, chief marketing officer, AT&T Mobility. “We’re making it easy for families who want it all – great service, great value and big bucket of data to share.”

Also, for a limited time only, all new and existing AT&T customers will receive a $100 bill credit for each new line of service added – whether a smartphone, tablet, feature phone, mobile hotspot or AT&T Wireless Home Phone.

This new pricing only gives discounts to customers who pay for their phone outright (no contract) or use AT&T's Next early upgrade feature. So those who like to buy phones with a 2 year contract still must pay $40 for each line. However, AT&T is holding a somewhat surprising promotion -- if you are currently on a 2 year contract, you can simply switch to Mobile Share and pay just $15 for smartphone instead of your usual $40! If you decide to get a new phone, you must either upgrade your phone via Next or buying it outright, otherwise your per-line price will jump to $40 from $15.

So to summarize, if you're currently with AT&T and have either a Mobile Share of traditional data plan, we recommend you give AT&T a call tomorrow and switch over to these new plans, if you use around 10 GB total (on all lines). However, those on unlimited data might want to think twice, because once you switch, you'll lose it forever!

What do you think of the new plans? Will you switch?

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AT&T Cuts Prices for Higher-End Mobile Share Family Plans

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gamerscul9870 - February 15, 2014 at 12:27am

Exactly why I switched to t mobile, why should low prices of family plans matter, sprint thinks we should switch to it just to say but the long-term contracts that still affect you changes NOTHING!!! I am done with these guys. Bunch of rip offs.

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!!!!!!!! - February 10, 2014 at 1:51am

It's ridiculous that they will cut prices to get new customers but they do nothing to keep the customers they already have happy. I pay 207$ a month for 2 lines unlimited talk and text and 10 gb data and because I signed a contract I can't get the discount.so after my contract is up I'm going somewhere else. It shouldnt matter if ur on a contract or not if their gonna cut prices for new customers they better think about keeping the ones they already have happy. This has upset a lot of customers on contracts that won't be renewing their contract with att&t.their all going else where including me. So even though their trying to compete with others cell companies all their done is getting new customers and handing over their old loyal customers who's been with them even with the high prices so even if Verizon or other cells lose customers they gain a lot of at&ts old customers whos are pissed... Good bye AT&T!!!!

Itdoeswork - February 3, 2014 at 9:28pm

It is available! I was at $235 per month for 4 smartphones before taxes with 8 GB data. NOW I am at $160 per month before taxes with 10 GB shared data! Saving me $900.00 per year!

RK Soni - February 3, 2014 at 4:57pm

In spite of this offer from AT&T, you have option to choose cheaper family plan from T-Mobile.... look for comparative sheet... www.telecomvibe.com

skylander - February 3, 2014 at 9:26pm

Tmobile Family Plan is definitely so much cheaper and flexible. It started from $100 for 4 line (each 500MB data and unlimited voice and text) in US. We can adjust the data plan based on each family member usage (500MB, 2.5GB or unlimited). If one wants all lines with 2.5GB, just pay $40 more ($10 for each line) - $140 for 4 lines. But for ATT, it will certainly costs you more the $200-$250 (depends on the data shared plan we selected).

gamerscul9870 - February 3, 2014 at 11:50am

It's funny because they failed to compare themselves to others and verizon is a huge lie in their commercial. "The choice is obvious" and what's obvious is that's a desperate choice. They didn't compare speed of 4g of what really was others coverage (disregarding sprint of course) nor the cheapest cost. Sure, THAT'S powerful.

My247wireless - February 3, 2014 at 11:23am

Net10 is the way to go. Pop the card update carrier settings $50 and 2.5gb of high speed date. saving saving. My247wireless

BelieveNothing - February 3, 2014 at 5:32am

Don't ever believe statistics. Figures lie and liars figure.

skylander - February 3, 2014 at 12:58am

ATT and Verizon have redicious pricing on their new plan. Their unlimited voice and text plus 2GB for 1 person costs $95 and $100, respectively. It's way too much. I have no respect to the so called "New pricing". If not my grandfather plan and my company discount, I already moved to Tmobile or other carrier.

gamerscul9870 - February 3, 2014 at 1:34am

That's exactly what I am doing since 3 weeks ago going from gayt&t. Need the bill payed, that's the problem.

bleh - February 2, 2014 at 9:25pm

I see the prices are coming down. Still not going to get back into the cell phone game. I cut the cord over a year ago, my wallet is much happier, and I still have the latest electronics. I can afford them easier too. Sorry ATT, and the other guys... your gig is up cell phones are so last century.

gamerscul9870 - February 2, 2014 at 11:38pm

What do you mean other guys?

Chris - February 2, 2014 at 4:10am

I'm at $180 a month with 2 iPhones an iPad and a flip phone. iPad and one iPhone are unlimited but I get throttled every month for heavy use. The 2nd iPhone has light usage. With all my devices I'm at around 14 gigs a month. This new plan includes tethering and no throttling. Thinking about switching.

roger k - February 2, 2014 at 3:08am

this is false i called ATT and they said this is not in their system.

mateen - February 2, 2014 at 3:11am

Call back again and get a different rep, it does not officially roll out until tomorrow, however we have seen some users already sign up.

Shawn - February 2, 2014 at 10:59pm

I just got off the phone with an ATT Rep and if your still under contract it is 40 per smartphone. They know nothing about this 15 a month promotion for existing contract users.

Sir Sabatoge - February 2, 2014 at 3:03am

Silly question but does anyone know if limited data is faster than unlimited data? Speed wise?

Adam T - February 2, 2014 at 2:45am

Purposely misleading table? Notice comparison of Sprint/TMO unlimited data to ATT/VZ 10GB data. Sad that people still get fooled and that ATT Marketing resorts to trickery.

Nate - February 2, 2014 at 1:38am

Any promotion without unlimited data is useless. Nobody cares about the unlimited talk and text crap. We are data hungry.

pitt_bunker - February 2, 2014 at 2:04am

what's the *_fucking_* difference...??? For, let's say 3 lines 10 gb is not so bad at all and actually much much better. I have two lines family plan with unlimited data since 2008, and when I aproach to 3 gb (used to be 2 gb), att puts speed cap, so the download speed never goes over !!! 0.2 mbit !!! until new billing cycle starts... . I'm switching to this new plan... (about the same data limit anyway, but I can save some bucks)

gamerscul9870 - February 2, 2014 at 3:39am

So it's useless when no one has it but it is crap how?

Pie - February 2, 2014 at 3:55am

They throttle me when I go over 5gb. Hard to use more than 5gb unless you're tethering or streaming nonstop on your phone. This seems like a great deal.

DJLAXL - February 2, 2014 at 12:57am

Wow....now thats a good deal. I'm at $290 with 8GB on Big Red...and that's WITH a 24% corporate discount. I'm absolutely furious.

skylander - February 3, 2014 at 1:48am

I am not sure that's good deal. WIth StraightTalk, AIO, BrightSpot and etc, their cost per line (unlimited voice and text, around 2GB) are $45, $55, and $65(4GB), respectively. There might have some tax, but it will certainly save you even without your company discount. I am thinking to switch to those too. The only thing that stop me is that I heard the customer service sucks on StraightTalk.