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Apple has been named the World's Most Valuable Brand for the sixth consecutive year.

Apple is in talks with Sharp to supply OLED displays for future generation iPhones.

The Ad Council has announced the launch of 'Find Something New', a national campaign created in collaboration with Apple, IBM and the White House, with support from over 200 members of the Business Roundtable and the White House's American Workforce Policy Advisory Board (AWPAB).

Kodak announced that it has filed lawsuits against Apple and HTC alleging the infringement of certain Kodak patents relating to digital imaging technology.

Following a report yesterday that Apple head of iOS Product Marketing was spotted at CES, Reuters now reveals that over 250 Apple employees are registered for the event.

Apple is reportedly recruiting engineers for a major rewrite of the Maps application programming interface.

Apple has seeded tvOS 12.1 beta 2 to developers for testing.

Verizon Wireless is in talks with Apple to distribute two new iPhone-like devices, an iPhone Lite and an Apple Media Pad.

Apple has been testing several color options for its next generation iPhone 15.

Microsoft has announced that Microsoft 365 and Office 2019 have been updated with support for macOS Big Sur.

Apple's Back to School promotion will likely kick off tomorrow offering iTunes Store/App Store gift cards to students with the purchase of a Mac, iPhone or iPad

Apple may open new store-within-a-store outlets at select Target locations later this year

Apple could drop the price of the iPad 2 to $299 following the release of their next generation tablet.

The popular Overcast podcast player has been updated with new Apple Watch complications, new Siri Shortcuts, the ability to reduce haptics, and more.

Foxconn is planning to invest $1 billion to expand an iPhone assembly plant in Southern India, reports Reuters.

Apple is reportedly planning to equip its iPhone 6 with NFC and its larger 5.5-inch model with optical image stabilization.

Apple has released public betas of iOS 10.1 and macOS Sierra 10.12.1 for testing.

Apple has reportedly rejected Catchers metal chassis on the iPhone 6 due to a defect with the connecting areas. Apple has instead placed an order with existing suppliers Jabil and Foxconn.

Apple has released Safari Technology Preview 139 for download.

Apple has released macOS Catalina 10.15.6 beta 4 to developers for testing.

The iPhone XS Max is estimated to cost Apple $443 to make, according to a teardown report from TechInsights.

Apple is evaluating if there will be enough IGZO panel supply in 2013 to use the technology for its next generation iDevices.

The European Commission has proposed new EU legislation to force companies to scan private user data for child sexual abuse material.

Apple has leaked images of its unreleased Smart Battery Cases for the iPhone 11, iPhone 11 Pro, and iPhone 11 Pro Max in iOS 13.2.

Apple's AirPods 2 with wireless charging case are back on sale for $149.98 today, the lowest price we've ever seen on Amazon.

Apple has seeded tvOS 14 beta 2 to developers for testing.

Apple's Beats Studio3 wireless over-ear headphones are on sale for 50% off today.

Adding to the ever growing list of features for the upcoming iPhone 8, a new report offers some details on the RAM and storage options expected for Apple's 10th anniversary iPhone.

Pre-orders for the iPhone 12 Pro Max and iPhone 12 mini are now live!

TransGaming has launched 'The Bureau - XCOM Declassified' for Mac OS X.

Apple's popular AirPods Pro wireless earbuds are on sale for $69.01 off today.

Apple has updated its iWork apps with a real-time collaboration feature, improved downloading, and more.

Apple is extending its deadline for developers to implement new in-app purchase and account deletion requirements.

The next generation iPhone 15 may support fast charging speeds of up to 35W, according to a new rumor.

Eddy Cue wants to fight for the truth and protect Apple's reputation surrounding the e-books price fixing debacle.

Apple has released Xcode 10.0 bringing support for new SDKs, Dark mode in macOS Mojave, and more!

Apple's senior research and development executive Dr. Edward H. Frank is reportedly touring Israel to investigate the possibility of opening an Apple-run development center.

Apple is reportedly dropping the minimum commitment for an iAd campaign to $400,000.

Yesterday, it was reported by the WSJ that Apple dropped the minimum iAd buy to $400,000; however, a BusinessInsider source is now saying that Apple does not require minimum buys for the iPhone and iPod touch.

In a new interview following the unveiling of the iPhone 7, Apple executives explain why they ditched the headphone jack.

Demand for the new Apple Watch Series 4 has been 'better than expected' but demand for the new iPhone XS has been 'lower than expected'.

During its iPhone 7 keynote today, Apple announced that MacOS Sierra 10.12 will be released on September 20th.

Apple has released macOS Catalina 10.15.6 beta 3 to developers for testing.

Apple has seeded watchOS 6.2.8 beta 3 to developers for testing.

Apple has published its App Store Rewind 2011 list of the top paid, top free, and top grossing apps in 2011.

Apple has reportedly increased order volumes for the new iPhone 7 that will be launched later this month.

The Apple Watch Series 3 is on sale for $169 today at Amazon.com, its lowest price ever.

Wedge Partners analyst Brian Blair has issued a research note in which he asserts that Apple's 2012 iMac will likely include some TV functionality.