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Apple has launched an iPhone upgrade event at its U.S. retail stores with increased trade-in values and heavy promotional efforts.

Analyst Brian Blair of Rosenblatt Securities recently returned from a trip to Taiwan and claims to have new details about the iWatch.

Bohlin Cywinski Jackson Principal Peter Bohlin discusses working with Steve Jobs and the architecture of Apple’s stores.

Apple and Samsung combined account for 106% of the smartphone industry's profits, according to the latest report from Canaccord Genuity analyst Michael Walkley.

Apple will reportedly launch updated MacBook Airs as soon as tomorrow.

Apple's ongoing feud with the court appointed monitor in the E-Book antitrust case intensified when court papers were filed claiming Apple was obstructing the monitor's work

Italy's Antitrust and Competition Authority has launched an investigation into whether Apple, Google, Amazon, and Gameloft mislead users into making purchases in apps that are initially free to download.

Marissa Mayer, CEO of Yahoo, is focused on building a viable mobile search engine and monetization platform and getting Apple to use Yahoo as its default search engine.

Apple is selling refurbished 2012 11.6-inch MacBook Airs for $599.

Apple has redesigned its Investor Relations site giving it a fresh new look with thinner fonts, larger images, and cleaner lines.

Apple is no longer allowing users to update or reinstall an app they've had refunded.

Apple has published its 'iOS Human Interface Guidelines' as an iBook that can be downloaded from the iBookstore.

Apple has released iAd Produce 4.2 bringing support for creating full screen iPhone banners.

The WSJ has published an article blasting the judge in Apple's e-books case, calling her a 'disgrace to the judiciary'.

A lawyer for Google testified yesterday that the company has agreed to take over defense of some of the claims in the Apple vs. Samsung case and compensate Samsung should it lose on those claims.

Apple is reportedly in talks with Comcast about a streaming television service.

Apple has launched new monthly 'Best of' section on the App Store, starting with the 'Best of April'.

The Apple Store app has been updated with improvements to In-Store Notifications, including the ability to view notifications in the app as well as on the Lock Screen.

Apple has released Security Update 2014-002 1.0 for OS X which also includes Safari 7.0.3.

Apple's stock underwent a 7-for-1 split this weekend, converting a share that closed at $645.57 on Friday to seven shares valued at $92.22 this morning.

Carl Icahn has bought another $500 million shares of Apple stock, bringing the total ownership to $3.6 billion. Icahn also posted a letter advising Apple shareholders why the board should increase buyback.

A new report details specifications for the 4.7-inch and 5.5-inch iPhone 6 and reveals that Apple may move the sleep/wake button to facilitate one-handed operation on the larger devices.

In his recently released Apple Roadmap, KGI Securities analyst Ming Chi Kuo reveals his predicted specifications for iWatch, which will reportedly ship in Q3 2014.

A reference to the next generation Apple TV has been found in iOS 7.

Apple is seeking an additional $2 billion in damages from Samsung in a new patent trial starting this week.

Apple has seeded a new version of OS X 10.9.3 to developers and testers, with build number 13D55

Apple is now offering educational pricing on the iPad for the first time.

NTT DOCOMO and Apple today announced that iPad Air and iPad mini with Retina display will be available on the DOCOMO network beginning on Tuesday, June 10th.

Apple has released iTunes 11.2.2 to fix a problem with podcasts and improve stability.

Apple has released a first build of OS X Mavericks 10.9.4 to developers for testing.

Beats Music now features a 14 day trial and a lower $99.99 yearly subscription fee.

Flexible PCB suppliers Flexium Interconnect, Zhen Ding Technology Holding and Career Technology have reportedly delivered samples to Apple to be validated for use in the iWatch.

New aerial photos show Apple Campus 2 beginning to take its spaceship-like circular shape.

The latest smartphone sales data from Kantar Worldpanel ComTech has Apple regaining some ground due to the strong performance of the iPhone 5s.

Apple SVPs Craig Federighi and Eddy Cue are scheduled to headline the second night at Re/code's first Code Conference.

Google is reportedly planning to launch a new health service called Google Fit which will collect and aggregate data from fitness trackers and health-related apps.

Apple has donated $500,000 to the SF Gives anti-poverty initiative.

The Australian Competition and Consumer Commission has found Apple in breach of its consumer laws and has forced the company to adopt a new return and repair policy.

Apple has reportedly seeded OS X Mavericks 10.9.4, codenamed 'Epic', to employees even before releasing OS X 10.9.3 to the public.

Apple is giving WWDC attendees $25 gift cards as well as jackets this year when they check in for the conference.

Apple has posted a new video called 'Apps We Can't Live Without'. The video was shown at the beginning of the WWDC 2014 keynote address.

Alpine will reportedly start selling a new A/V Head Unit that supports Apple CarPlay this fall.

Apple has named Fun Golf GPS 3D as its 'App of the Week' discounting it from $19.99 to $0.

Funny or Die has posted a video of Apple announcing its acquisition of Beats.

Apple has now sold over 500 million iPhones, taking less than 7 years to do so.

Apple today announced financial results for its fiscal 2014 second quarter ended March 29, 2014.

Apple is relying on Samsung for 62% of its 9.7-inch iPad displays, according to a DisplaySearch report.

Apple has released Safari 7.0.4 for OS X Mavericks and Safari 6.1.4 for OS X Mountain Lion and Lion bringing security fixes