Apple has unveiled the new 14-inch MacBook Pro with the M5 chip, featuring a huge leap in AI performance, a next-gen GPU, and up to 24 hours of battery life.
Apple unveils its upgraded Vision Pro, featuring the powerful M5 chip for faster performance and a new Dual Knit Band for improved comfort. Pre-order today.
Live updates from Apple's September 9 'Awe dropping' keynote, where the company is expected to unveil iPhone 17, Apple Watch Ultra 3, AirPods Pro 3, and more.
Analyst Ming-Chi Kuo reports Apple's foldable iPhone hinge will be cheaper than expected, with Foxconn securing the lead on production through a new joint venture.
Apple overhauls its Security Bounty, doubling its top reward to a record $2 million to encourage research into sophisticated mercenary spyware exploits.
Apple's new hypertension notifications feature is now available in Canada, allowing Apple Watch to passively monitor for signs of chronic high blood pressure.
Apple is reportedly in the final stages of settling its DMA antitrust dispute with the EU, a move that would let the company avoid further large fines.
Apple is partnering with the NBA to live stream select Lakers games in Immersive Video, bringing an exclusive courtside experience to the Vision Pro headset.
The Underdogs are back in a new ad that takes aim at the PC 'Blue Screen of Death.' Watch the team's Apple products save the day during a trade show crisis.
Apple has shared the official teaser for 'Pluribus,' its upcoming drama from Vince Gilligan, the writer and director of 'Breaking Bad' and co-creator of 'Better Call Saul'.
Apple's new M4 MacBook Air (13-inch, 16GB/256GB) is back on sale for just $799 in all four colors — a $200 discount and the lowest price ever. Track price history on iClarified.
Apple has reportedly paused development on a cheaper Vision Pro headset, shifting resources to accelerate its work on new smart glasses to compete with Meta.
See photos from the global launch of the iPhone 17, iPhone Air, and Pro models as customers get their hands on the new devices at Apple Stores worldwide.
Epic Games reports a 60% drop in user drop-off for its iOS store after Apple removed 'deceptive' scare screens and streamlined the installation process.