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Best Buy customers can now use Apple Pay to make purchases in the Best Buy app when using an iPhone 6 or iPhone 6 Plus.

Photos of the retail packaging for the gold Apple Watch Edition models which cost up to $17,000 have begun to surface online.

Apple has launched new Beats Solo2 Wireless Headphones in gold, space gray, and silver to perfectly match your iPhone, iPad, MacBook, and now Apple Watch.

Pandora Radio CFO Mike Herring describes Apple as a 'frenemy' and the relationship between the two companies as 'very interesting'.

Insteon is now shipping its new HomeKit-enabled Insteon Hub, bringing Insteon products like switches, outlets, thermostats and light bulbs into the HomeKit ecosystem.

Apple has several hundred employees secretly building an electric car. The project is codenamed 'Titan' and the vehicle's initial design resembles a minivan.

Apple has launched a new 'Everything changes with iPad' microsite that features various things you can do with the company's tablet.

Apple has created a new ad for its 'Everything Changes With iPad' campaign.

Instructions on how to switch the wrist you wear the Apple Watch on and how to change its Digital Crown orientation.

Check out this humorous video of a journalist accidentally ordering an Xbox off the Apple Watch during a live demo.

Apple has announced its largest-ever World AIDS day campaign featuring special apps that bring exclusive content, as well as a portion of all Apple sales going directly to help fight AIDS

Apple is rumored to be planning a media event for late February at which the company would offer more details about the Apple Watch and unveil new MacBooks.

Foursquare has updated its Swarm app with support for the Apple Watch.

Photos revealing the packaging for the Apple Watch and its straps have been posted online.

Apple has acquired Dryft, a company that makes keyboard apps.

Despite raising several million dollars through Kickstarter, popular smartwatch maker Pebble is in financial trouble as it seeks funding to maintain growth and stay afloat.

Apple has announced that App Analytics are now available to all developers via iTunes Connect.

Check out this video of kids reacting to the new Apple Watch.

Check out this kitchen torture test of the Apple Watch.

Singer Pharrell Williams has managed to get an Apple Watch ahead of its release and is teasing it on Instagram. He's also been spotted wearing it on The Voice.

Apple has announced that Apple Pay will launch in the United States on Monday, October 20

In a letter sent to U.K. Apple staff, SVP of Operations Jeff Williams said he and CEO Tim Cook were deeply offended by allegations that Apple mistreats workers.

Check out these images that show what the iPhone might have looked like if it was released back in 1986.

Samsung has revealed its answer to the Apple Watch digital crown and it's a rotating bezel.

Apple has updated its website to announce 'The Watch is Here' as customers in Australia begin receiving their pre-orders.

Apple has released a new 5W USB power adapter featuring folding pins in the U.K.

Charitybuzz is running an online auction where you can bid to have lunch with Apple CEO Tim Cook and get 2 VIP passes to an Apple Keynote.

Apple has boosted the number of scholarships it offers to the Worldwide Developers Conference to 350.

Apple is planning to use low power-high resolution oxide thin film transistor (TFT) panels for its next generation iPads, according to a new report.

Apple today announced ResearchKit, an open sourced framework that provides medical researchers with the tools needed to revolutionize medical studies by letting iPhone users participate in studies

Algoriddim has released an update to its djay 2 DJ app that brings support for the Apple Watch.

Randy Ubillos, the creator of Final Cut, iMovie, and Aperture, has announced his retirement from Apple.

Apple CEO Tim Cook has revealed that he plans to donate all his money to charity.

Jia Yueting, billionaire CEO founder of Chinese video site Leshi TV, has declared Apple as Hitler in an offensive ad posted to his Weibo page.

Apple today updated Final Cut Pro X, Motion and Compressor with new features for motion graphics and key enhancements to accelerate video editing, packaging and delivery.

A recent poll from Reuters found that 69% of Americans were not interested in buying the Apple Watch.

Apple, Japan Post Group, and IBM have announced an initiative aimed at improving the quality of life for millions of Japanese senior citizens.

Apple is now accepting developer signups for its new iTunes Connect App Analytics feature.

A huge recycle water project that will benefit Apple Campus 2 and Cupertino has been approved by the Santa Clara Valley Water District board.

Apple's appeal in the e-book price fixing case begins before the Second U.S. Circuit Court of Appeals today.

A mysterious van with rooftop cameras leased to Apple was spotted in a Palo Alto neighborhood close to Apple's Cupertino headquarters

The Shazam app has been updated to let you identify what song is playing from your Apple Watch.

Apple is reportedly making major changes to the hardware of the iPhone for its next generation device.

Elle is the first magazine in Australia to feature the upcoming Apple Watch. In its new issue the magazine offers tips on 'How to Style the Apple Watch'.

Instructions on how to force quit or kill an app on your Apple Watch.

Apple has expanded its 'Start Something New' that highlights art work created on Apple products to the United States and other countries

In keeping with tradition, Blendtec has posted its 'Will it Blend?' test of the Apple Watch.

Apple has released iOS 8.4 Beta 2 to developers for testing.